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People are the Worst is a true crime podcast by Cloud10, hosted by identical twins, covering criminal cases with surprising twists and dark comedy. It has 243 episodes released roughly every 6.6 days, with a median length of about 80 minutes. Estimated downloads per episode are 20,000 to 80,000 (estimated), a rate of $360 to $2,000 per host-read mid-roll ad. One distinctive detail: a Reddit-based spinoff, Crimes of Reddit, was introduced in 2026.

Why brands sponsor People are the Worst

Twenty-thousand-plus listener true crime show with a strong 4.9 Apple rating

  • 1,881 Apple Podcasts ratings with a 4.9 average, 1,781 of them five-star
  • Weekly episodes across 243 entries since April 2022, with 20 episodes in the recent feed
  • Mix of true crime and comedy suits brands that want a witty, engaged audience
Best forstreaming and entertainment launchesaudiobooks and true crime mediamobile apps aimed at adults 25 to 44
Watch forExplicit language and violent case content limit suitability for family or conservative brands.

Brand fit report

Content

Topics, IAB taxonomy
True Crime85%
Comedy15%
Formats
co-hosted banter, narrative, interview
Tone
irreverent, dark
Language
English
Production
Clean, edited audio
Typical length
70 to 120 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: Apple Podcasts shows 1,881 ratings (1,000 to 5,000 band), with 243 episodes, weekly updates, a Megaphone host, and YouTube distribution pointing to the upper part of the band.
Audience asks aboutWho the killer was and how the case was solvedHow survivors got through the crimeWhat the twist or reveal in a specific case is
Age
20%18-24
40%25-34
25%35-44
15%45+
Gender
55%women
45%men
Countries
🇺🇸 United States75%
🇬🇧 United Kingdom8%
🇨🇦 Canada7%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanityhigh
Adultmedium
Drugslow
Violencehigh
Politicslow

Feed carries the explicit flag and episode topics involve murder and violent crime (e.g. Todd Kohlhepp | 222).

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

EpisodeDateLength
Donna Palomba | 2292026-10-151 h 58 min
Courtney Coco | 2282026-10-081 h 45 min
Liz Kendall | 2272026-10-011 h 44 min
Am I The Worst? | 92026-09-3025 min
Lois Riess | 2262026-09-241 h 15 min
Melinda Pleskovic | 2252026-09-171 h 22 min

Last six episodes from the show's feed, latest 4 days ago, a new one about every 7 days.

People are the Worst is the true crime podcast where nothing is ever as it seems. Each episode we dive into a case with a shocking twist that will leave you baffled. From unexpected killers to badass survivors to mind-bending reveals, we uncover the most jaw-dropping, batsh!t stories in the world of crime. Hosted by identical twins who love a shock factor and hate most people. Available on…
People are the Worst's own show description from the podcast feed

Do you make People are the Worst? Claim or remove this page.

About People are the Worst

People are the Worst is a true crime podcast produced by Cloud10 and hosted by identical twins, according to the show description in the RSS feed. Each episode covers a criminal case built around a surprising twist, mixing dark humor with narrative storytelling. The feed lists 243 episodes, with new episodes roughly every 6.6 days and a median length of about 80 minutes.

Apple Podcasts shows 1,881 ratings with a 4.9 average, of which 1,781 are five-star, and the show is listed with the genres True Crime, Podcasts and Comedy. The listener base is an estimate: roughly 20,000 to 80,000 downloads per episode based on rating counts and show size, with an audience skewing toward adults 25 to 34 in the United States. No sponsors are named in the feed, so the show currently appears to run without visible advertising.

At an estimated 20,000 to 80,000 downloads per episode, a host-read mid-roll would likely fall between $360 and $2,000 per episode. The show suits streaming, entertainment and app brands that accept mature content and want a highly engaged true crime audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. People are the Worst can edit or remove this page at any time.

Questions about People are the Worst

How much does People are the Worst charge for a podcast sponsorship?

Based on an estimated 20,000 to 80,000 downloads per episode, a host-read mid-roll ad is estimated at $360 to $2,000 per episode. Final pricing depends on the show's current terms and the placement requested.

What is People are the Worst about?

People are the Worst is a true crime podcast from Cloud10, hosted by identical twins. Each episode covers a criminal case with a surprising twist, blending dark humor with storytelling.

How do I contact People are the Worst about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked directly.

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