Atsuko Fujita (@petahome.kosodate), a parenting adviser in Japan, posts short parenting advice videos on YouTube. The channel has about 1,110 subscribers, 283 videos and a median of 1,151 views per video. It uploads roughly weekly, and a sponsored integration is estimated at $150 to $250 per video.
Japanese parenting adviser with consistent short-form reach into family audiences
- Median of 1,151 views per video across 30 recent uploads, with a 90th percentile of 1,337.
- 82% of uploads are Shorts with a median length of 36 seconds, which keeps integration costs low.
- Uploads 49 videos a year, so a placement can be scheduled into a steady rhythm.
Brand fit report
Content
- Formats
- short talking-head advice clips, problem-and-solution explainers, event promotion clips
- Tone
- warm, instructive
- Language
- Japanese
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- parenting courses and seminars (own products), books (own publications)
- Affiliate links
- Yes
No sponsorship disclosures found in the last 50 videos; descriptions promote her own online course and free LINE registration.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Titles such as '【子育て悩み】長男の筆箱が捨てられました' deal with bullying in a neutral, supportive way, with no concerning content found.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 71 / 100
Public rule, same for everyone. How it works.
Recent videos
▶【子育て悩み】長男の筆箱が捨てられました #子育て #いじめられっ子 · 3.2k views
▶【悩み】「どうせ無理」になる理由 #子育て #子育てに関して · 252 views
▶【子育て】あんたはノロマなかめか～ #子育て #早くして · 19 viewsLast three uploads, latest 8 days ago.
子どもをほめて認める「ぺたほめ」子育て術の藤田敦子です。 このチャンネルでは、「母親が変わればうまくいく」子どもをほめて認める子育て術「ぺたほめ」を取り入れて、親子一生仲良し、自己肯定感が高く人生を楽しめる子どもを増やしたいと思って発信しています。 藤田敦子（ふじたあつこ） 同志社大学文学部心理学専攻卒業・日本心理学会認定心理士・日本心理学会正会員 「ぺたほめ」子育て術でシングル、ワーママで、息子2人中学受験全勝利。京都府立医科大学医学部現役合格。 子育てアドバイザーとして2018年5月、代表を務める「ぺたほめ医専アカデミー」で3歳～小学3年生の子どもを持つ親を対象とした「ぺたほめ本気塾」を開講。 そのほか0歳～18歳の子を持つ親を対象にしたパーソナルサポート、セミナーなどを開催している。 【著書】『母親が変わればうまくいく第一志望校に合格させた母親がやっている子育て３９』（講談社）Amazon子育て新 着部門1位獲得 『親もビックリ魔法の子育て術！ 「ぺたほめ」』（マガジンランド）Amazon家庭教育部門1位獲得 【掲載】小学館『小学一年生』の「ママの子育て相談室」2年目掲載中 【マスコミ】毎日放送「ちちんぷいぷい」出演（2019年4月16日） EO光テレビ情報番組「ゲツ→キン」出演（2019年6月17日） 京都新聞「ぺた
About 藤田敦子のぺたほめ子育てチャンネル
Atsuko Fujita runs a Japanese parenting YouTube channel focused on the "petahome" praise-based parenting method. She posts short advice videos, usually under a minute, about everyday problems such as tantrums, slowness and sibling comparison. Her site describes her as a parenting adviser who runs a parenting course and seminars.
The channel has about 1,110 subscribers and a median of 1,151 views per video. The audience is estimated to be mostly Japanese parents in their twenties to forties, with a heavy skew toward mothers. These are estimates, not platform-verified figures.
Brand work is limited so far, with no sponsorships found in recent uploads. At an estimated $150 to $250 per video, the rate works out to a CPM of about $20 to $35 per 1,000 views, compared with $10 to $30 typical for paid ads. It suits education and family brands that want a credible parenting voice.
Written from 藤田敦子のぺたほめ子育てチャンネル's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. 藤田敦子のぺたほめ子育てチャンネル can edit or remove this page at any time.
Questions about 藤田敦子のぺたほめ子育てチャンネル
How much does Atsuko Fujita charge for a sponsored video?
Based on her median of 1,151 views and a short-form format, an estimated sponsored integration costs $150 to $250 per video. Rates are estimates; confirm terms directly with her before booking.
What does Atsuko Fujita post about on YouTube?
She posts short Japanese-language parenting advice videos, usually under a minute, covering tantrums, praise, self-esteem and everyday child behavior. Her method is called petahome, a praise-based approach she developed.
How do I contact Atsuko Fujita for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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