Starbooked

Phương Bình Group is a Vietnamese channel, @phuongbinhgroup, run by a commercial kitchen and café equipment supplier based in Ho Chi Minh City. It has about 8,700 subscribers, roughly 400 videos, and a median of 49 views per video. It posts about three videos per quarter and quotes sponsored integrations at $150 to $1,000 per video.

Why brands book Phương

Vietnamese commercial kitchen equipment reviews reaching café and restaurant buyers

  • Recent product reviews include Sirman pasta makers, Saeco coffee machines and Electrolux combi ovens
  • Median views are low at 49, with a 90th percentile of 623, so reach is limited
  • Reviews are tied to the channel's own equipment supply business in Ho Chi Minh City and Hanoi
Best forcommercial kitchen equipment brandscoffee machine brands targeting Vietnamese cafés
Watch forMedian views are very low, so paid sponsorship reach is likely minimal; test before committing.

Brand fit report

Content

Topics, IAB taxonomy
Home & Garden0%
Food & Drink85%
Business & Industrial15%
Formats
product demonstration, equipment review, product showcase
Tone
informational, professional
Language
Vietnamese
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 90 seconds for most Shorts, 4 to 9 minutes for longer reviews

Audience

Commercial intent78/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement1.0%
Likes and comments per view on recent videos
Audience asks aboutwhat is the capacity and price of this machinehow does this machine compare to another modelis this equipment suitable for a small café or restaurant
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
40%women
60%men
Countries
Vietnam95%
LanguagesVietnamese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
commercial kitchen equipment, coffee machines, food processing equipment
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel features its own distributed brands such as Sirman, Saeco and Gaggia in product reviews.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover kitchen equipment such as a meat slicer and a bone saw, with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube8.7k493

Benchmark score: 5 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest today.

Phương Bình Group với hơn 10 năm kinh nghiệm về cung cấp, tư vấn và giải pháp thiết bị bếp công nghiệp, thiết bị bếp nhà hàng, máy làm đá, máy pha cà phê, thiết bị lạnh. Facebook: https://www.facebook.com/phuongbinhgroup Số hotline: 028 7303 8123 Phương Bình Group Email quote@phuongbinhgroup.com.vn Địa chỉ Trụ sở: 449/2G Lê Quang Định, P.5, Quận Bình Thạnh, TP.HCM CN Hà Nội: Số 14 TT04 Khu đô thị Hải Đăng city, Phường Mỹ Đình 2, Quận Nam Từ Liêm, Thành phố Hà Nội.
Phương Bình Group's own profile description on YouTube

Are you Phương Bình Group? Claim or remove this profile.

About Phương Bình Group

Phương Bình Group (@phuongbinhgroup) is a Vietnamese channel run by a commercial kitchen and café equipment supplier headquartered in Bình Thạnh, Ho Chi Minh City, with a branch in Hanoi, according to its channel description. The channel posts short equipment demonstrations and longer product reviews covering pasta makers, coffee machines, slicers, combi ovens and dishwashers, usually in Vietnamese. Upload pace is about three videos per quarter.

The audience is small and estimated, with median views of 49 and roughly 8,700 subscribers. Viewers are likely café owners, restaurant operators and kitchen buyers in Vietnam, and the channel's commercial intent is high. Its engagement rates are low, so view counts are the main reach signal.

At a rate of $20 to $35 per 1,000 median views for long-form content, sponsored integrations would be priced at $150 to $250 per video because of the minimum. That is well below the $10 to $30 CPM typical for paid ads. Brands selling commercial kitchen equipment to Vietnamese operators may find it a fit for low-cost trial placements.

Written from Phương Bình Group's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Phương Bình Group can edit or remove this page at any time.

Questions about Phương

How much does Phương Bình Group charge for a sponsored video?

Based on a median of 49 views, sponsored integrations would be priced at about $150 to $250 per video, which is the minimum floor. Rates are USD per video and reflect the channel's small reach.

What does Phương Bình Group post about on YouTube?

The channel posts Vietnamese-language reviews and demonstrations of commercial kitchen and café equipment, including coffee machines, pasta makers, meat slicers and dishwashers. Most content is short, under 90 seconds, with some longer reviews.

How do I contact Phương Bình Group for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check their status before reaching out.

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