Starbooked

Planchers KP1 (@plancherskp1), a French precast concrete manufacturer based in France, publishes short company videos about floor systems, prefabricated slabs and carbon-conscious construction. The channel has about 1,730 subscribers and a median of roughly 300 views per video, with uploads slowing to five in the past year. Sponsored integrations are estimated at $150 to $250 per video. Its most-viewed clip, on prestressed concrete, reached about 44,000 views.

Why brands book Planchers

Industrial B2B channel reaching French construction professionals with a 44,000-view technical explainer

  • Median of about 300 views per video across the last 30 uploads, with a peak of 44,435 on prestressed concrete
  • Audience estimated at 90% France, mostly professionals in construction and design
  • Estimated sponsored rate of $150 to $250 per video, roughly $20 to $35 per 1,000 median views
Best forB2B building material brandsconstruction software and toolsindustry training or certification providers
Watch forUpload pace has slowed to five videos in the past year and the audience is small, so it suits niche B2B reach rather than mass awareness.

Brand fit report

Content

Topics, IAB taxonomy
Business45%
Technology30%
Knowledge25%
Formats
company showcase, product explainer, project site visit, event recap
Tone
informative, corporate
Language
French
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 90 seconds

Audience

Commercial intent62/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement0.2%
Likes and comments per view on recent videos
Audience asks abouthow precast floor systems compare to traditional constructionwhat prestressed concrete is and how it is madehow to calculate costs and openings in hollow-core slab floors
Age
5%18-24
30%25-34
35%35-44
30%45+
Gender
25%women
75%men
Countries
🇫🇷 France90%
🇧🇪 Belgium4%
🇨🇭 Switzerland2%
LanguagesFrench 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
building materials, precast concrete floor systems, thermal bridge breakers
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own KP1 products and services.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Corporate construction content with no flagged titles or descriptions across the last 30 videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.7k2940
Instagram–––

Benchmark score: 22 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers21 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 121 days ago.

➤ Qui sommes-nous ? Les équipes KP1 sont engagées chaque jour à construire un cadre de vie durable et performant. Spécialiste français de la préfabrication pour tous les types de bâtiments, KP1 est le référent dans les solutions de planchers et structures avec la fabrication de poutrelles, entrevous, rupteurs de ponts thermiques, prédalles, poutres, dalles alvéolées et prémurs. Avec 1500 collaborateurs sur 40 sites en France, dont 18 usines, KP1 est un acteur majeur de l’économie locale, depuis plus de 60 ans. ➤ Retrouvez-nous aussi sur : Notre site : https://www.kp1.fr/ LinkedIn : https://w
Planchers KP1's own profile description on YouTube

Are you Planchers KP1? Claim or remove this profile.

About Planchers KP1

Planchers KP1 (@plancherskp1) is the YouTube channel of KP1, a French precast concrete manufacturer with about 1,500 employees across 40 sites, as described on the company's website. The channel posts short corporate videos covering its products, including prestressed floor beams, prefabricated slabs and the Milliwatt insulated floor. It also shows construction site visits, sustainability topics and company events, usually under 90 seconds and in French.

The channel has about 1,730 subscribers and 91 uploads, with a median of roughly 300 views per video. Viewers are estimated to be mainly construction professionals, architects and engineers in France, though this is an estimate from the content rather than measured analytics. Recent uploads have slowed, with five videos in the past year.

Sponsored integrations are not seen on the channel, which is run by the manufacturer itself. Brands that want a sponsored video would typically pay an estimated $150 to $250 per video, a rate of about $20 to $35 per 1,000 median views. That compares with typical paid-ad CPMs of $10 to $30, so the channel suits B2B building material brands seeking a focused professional audience.

Written from Planchers KP1's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Planchers KP1 can edit or remove this page at any time.

Questions about Planchers

How much does Planchers KP1 charge for a sponsored video?

Planchers KP1 has no sponsored videos on record. Based on its median of about 300 views, an estimated integration would cost $150 to $250 per video, roughly $20 to $35 per 1,000 views, which is a rough estimate rather than a listed rate.

What does Planchers KP1 post about on YouTube?

The channel posts short videos about KP1's precast concrete floors, prefabricated slabs and beams, construction site visits, sustainability topics and company events. Most videos are in French and run under 90 seconds.

How do I contact Planchers KP1 for a brand deal?

Contact details unlock on Starbooked for $0.80. Planchers KP1 is not a boosted creator, so it cannot be booked through Starbooked directly; reach out to the company through the contact form on kp1.fr.

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