plancraft - Die Software für Handwerker
plancraft (@plancrafthandwerkersoftware) is a German channel from Germany that makes short humorous office and trade-life clips promoting plancraft, a software for tradespeople. With about 2,140 subscribers and a median of roughly 1,070 views, it posts about 50 videos a quarter, mostly Shorts. Sponsored rates range from $150 to $250 per video.
German trade-office humor channel with 1,070 median views per Short
- About 50 uploads in the last 90 days keeps the feed active and fresh.
- Median views near 1,070, with one clip reaching about 21,500, show occasional breakout reach.
- Rate of $150 to $250 per video is about $4 to $8 CPM equivalent on median views, versus $10 to $30 for paid ads.
Brand fit report
Content
- Formats
- short skit, trend clip, event recap
- Tone
- playful, self-deprecating
- Language
- German
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- under 30 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- trade management software
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos. The channel promotes its own product, plancraft, and a brand mention appears in 'Was ist denn da los???' (a Peroni-related tag), which is not a paid integration.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Clips are office humor; 'Wer nicht hören will, muss fühlen' carries a mild slapstick tone with a disclaimer that no colleague was hurt.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 2.1k | 1.1k | 50 |
Benchmark score: 80 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Das war zu verrückt!! 🤯 #CRAFTGAMES #plancraft #event #fyp · 992 views
▶Ganz normaler Tag bei plancraft!! 👻💚 · 1k views
▶Arten von Leuten beim Telefonieren · 1.5k viewsLast three uploads, latest 1 days ago.
Wir sind plancraft - die Software für Handwerker*innen! Auf unserem Kanal erfährst Du vieles rund um das Thema Digitalisierung - wirklich moderne Technologien - Tipps & Tricks für deinen Alltag als Handwerker und Neuigkeiten sowie Beschreibungen zu unserer Software. Bei Feedback, Anregungen oder Fragen schreib uns gerne: info@plancraft.de Mehr Infos unter www.plancraft.com
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About plancraft - Die Software für Handwerker
plancraft runs a German YouTube channel with about 2,140 subscribers and roughly 2.2 million lifetime views. The channel posts short, low-production humor clips set in an office and trade environment, mostly under 30 seconds, and publishes frequently, about 50 videos per quarter. Its content also covers digitalization tips for tradespeople and event recaps. The channel is run by the company behind the plancraft software for Handwerker.
The audience is estimated to be mostly German-speaking adults aged 25 to 44, largely in Germany, with an estimated skew toward men. These figures are estimates, not platform-reported data. Median views are around 1,070 per video, with occasional spikes above 20,000.
Sponsored integrations are priced at $150 to $250 per video. On median views this equals a CPM of roughly $4 to $8 for Shorts, versus $10 to $30 for paid ads. Brands selling software or services to tradespeople, or seeking employer branding in German trades, should consider booking this channel.
Written from plancraft - Die Software für Handwerker's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. plancraft - Die Software für Handwerker can edit or remove this page at any time.
Questions about plancraft
How much does plancraft charge for a sponsored video?
plancraft's sponsored rate is estimated at $150 to $250 per video, based on median Shorts views of about 1,070. Final pricing depends on format, usage rights, and campaign scope. Rates are estimates derived from channel metrics, not a published rate card.
What does plancraft post about on YouTube?
plancraft posts short humor clips about office and trade-worker life, plus tips on digitalization for Handwerker and event recaps. Most videos run under 30 seconds and are filmed in German, with a focus on relatable workplace situations.
How do I contact plancraft for a brand deal?
The contact email is listed on the channel. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.