Starbooked

Play It! Channel VN (@playitchannelvn) is a Vietnam-focused YouTube channel run by the organizers of Automechanika Ho Chi Minh City, covering car culture, DIY maintenance, EV trends and exhibition coverage. With about 1,200 subscribers and a median of roughly 4,100 views per video, it posts irregularly, with no uploads in the past year. Sponsored integrations would cost $150 to $250 per video.

Why brands book Play

Reach Vietnamese and English-speaking automotive trade buyers

  • About 1,170 subscribers and 181,240 lifetime views across 29 videos
  • Median of 4,089 views per video, with the top 90th percentile near 6,530
  • Bilingual uploads in English and Vietnamese suit regional auto parts campaigns
Best forB2B auto parts and toolstrade show promotion
Watch forNo uploads in the past year and modest views; book only for event-linked campaigns.

Brand fit report

Content

Topics, IAB taxonomy
Automotive70%
Business20%
Travel10%
Formats
event highlights, explainer videos, vlogs
Tone
informative, upbeat
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
3 to 7 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment65/100
Positive share of 29 comments
Engagement0.7%
Likes and comments per view on recent videos
Audience asks abouthow EV adoption is progressing in Vietnamwhat to expect at Automechanika Ho Chi Minh Cityhow to get started with basic car repair
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
35%women
65%men
Countries
Vietnam60%
🇲🇾 Malaysia10%
Other30%
LanguagesEnglish 65%Vietnamese 35%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel description lists an exhibition enquiry contact for Automechanika Ho Chi Minh City.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is exhibition coverage and automotive education with no flagged titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.2k4.1k0

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 567 days ago.

A dedicated video channel featuring playful content that acts as an online guide for the local and international automotive communities to understand different auto cultures and related topics including basic DIY for car repair and maintenance, recommendations for enhancing driving experience, and consumer behaviour trends to name a few. Let's play it, watch it and feel it! Exhibition: Automechanika Ho Chi Minh City Show date: 16 - 18 June 2027 Location: Saigon Exhibition and Convention Center (SECC), 799 Nguyen Van Linh, Dist 7, Ho Chi Minh City Vietnam Enquiry: autoasia@hongkong.messef
Play It! Channel VN's own profile description on YouTube

Are you Play It! Channel VN? Claim or remove this profile.

About Play It! Channel VN

Play It! Channel VN is a YouTube channel that publishes automotive content for the Vietnamese and international car communities. Its videos cover exhibition highlights from Automechanika Ho Chi Minh City, EV market trends, basic DIY car care, and consumer behaviour around vehicles. Most uploads are bilingual or in English, with some Vietnamese-language episodes.

The channel has about 1,170 subscribers and a median of roughly 4,100 views per video. Its audience is estimated, not measured, and is likely made up of Vietnamese automotive professionals, dealers and car enthusiasts, with some regional viewers. Upload activity has been sparse, with none in the past 12 months, so consistency is limited.

Sponsored integrations are priced at $20 to $35 per 1,000 median views for long-form content, which works out to about $150 to $250 per video. That equates to a CPM of $20 to $35, above the typical $10 to $30 for paid ads, so it fits brands wanting trade-focused reach rather than mass exposure.

Written from Play It! Channel VN's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Play It! Channel VN can edit or remove this page at any time.

Questions about Play

How much does Play It! Channel VN charge for a sponsored video?

Play It! Channel VN typically charges $150 to $250 per sponsored video, based on a median of about 4,100 views. This works out to a CPM of $20 to $35 per 1,000 views, which is higher than typical paid ad CPMs of $10 to $30. Rates are estimates based on public channel data.

What does Play It! Channel VN post about on YouTube?

The channel posts automotive content, including exhibition highlights from Automechanika Ho Chi Minh City, electric vehicle market discussions, DIY car maintenance tips and driving advice. Videos are mostly in English with some Vietnamese versions. Uploads are infrequent, so check recent activity before booking.

How do I contact Play It! Channel VN for a brand deal?

The channel lists an enquiry address on its public description. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.

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