Starbooked

PLAYY. House

@playy_house · GB · EN

PLAYY. House (@playy_house) is a UK-based music label and webzine run by The Playground, posting electronic house and techno tracks as full-length audio uploads. The channel has about 1,380 subscribers and a median of 90 views per video, with no uploads in the past year. Sponsored integrations are estimated at $150 to $250 per video, with views-based pricing noted for brand use.

Why brands book PLAYY.

Niche house and techno label channel with a loyal, music-focused UK audience

  • About 1,380 subscribers across 109 uploads since 2013
  • Median of 90 views per video, so reach is small
  • Estimated rate of $150 to $250 per video at this view level
Best formusic gear or software promotionfestival or club event promotion
Watch forViews are very low and uploads have stopped, so reach is limited.

Brand fit report

Content

Topics, IAB taxonomy
Music70%
Electronic Music30%
Formats
full-length audio track with static or looping visuals, artist track premieres
Tone
promotional, understated
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
4 to 8 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement2.8%
Likes and comments per view on recent videos
Audience asks aboutwhere to stream or download the trackwho the featured producer ishow to submit a track to the label
Age
25%18-24
40%25-34
25%35-44
10%45+
Gender
30%women
70%men
Countries
🇬🇧 United Kingdom30%
🇺🇸 United States20%
🇩🇪 Germany10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent uploads are instrumental and artist-led electronic tracks with no flagged titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.4k900

Benchmark score: 8 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers8 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 2532 days ago.

PLAYY. Music Group Webzine / Record Label Submit tracks: playy_tv@theplayground.co.uk Website : www.theplayground.co.uk ▶ Ranked amongst the top 10 events worldwide- RESIDENT ADVISOR- June 2013 ▶ "One of London's most audacious music forces" - DJ MAG Find us on Facebook, Twitter and SoundCloud for more updates. // Disclaimer // We do not own all of these songs. All songs found on the The Playground Records Youtube Channel are for promotional reasons only. Any artistic perspective portrayed in any of the songs comes from the artist of the song only. No views expressed in the songs come f
PLAYY. House's own profile description on YouTube

Are you PLAYY. House? Claim or remove this profile.

About PLAYY. House

PLAYY. House is the YouTube channel of PLAYY. Music Group, the music label and webzine linked to The Playground, based in the United Kingdom. The channel posts full-length electronic house and techno tracks, usually from artists associated with the label's submissions and remix series, with simple visuals and no on-camera hosts.

The channel has about 1,380 subscribers and 109 uploads, with a median of 90 views per video. Uploads stopped in 2019, so the channel is effectively inactive. Its audience is estimated to be a small, music-focused group of listeners, skewing toward ages 25 to 34 and male, based on content type rather than verified data.

Brands considering this channel should weigh its low reach. At an estimated rate of $150 to $250 per video, the implied CPM is $20 to $35 per 1,000 views, which is higher than typical paid ad CPMs of $10 to $30. Best suited to small, music-related brands rather than mass-market campaigns.

Written from PLAYY. House's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. PLAYY. House can edit or remove this page at any time.

Questions about PLAYY.

How much does PLAYY. House charge for a sponsored video?

PLAYY. House is estimated to charge $150 to $250 per sponsored video, based on a median of 90 views. Exact rates are not published. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked.

What does PLAYY. House post about on YouTube?

PLAYY. House posts full-length electronic house and techno tracks from artists linked to The Playground label. Videos are mostly audio with simple visuals and run about 4 to 8 minutes. Uploads stopped in 2019.

How do I contact PLAYY. House for a brand deal?

Contact details for PLAYY. House unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. The channel lists a submissions address in its description, which is for music, not sponsorships.

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