Plum Living (@plumliving) is a French brand channel for a custom Ikea-front and paint company, posting interior design Shorts, home tours and kitchen makeovers in French, with some German versions. It has about 22,000 subscribers and a median of 3,800 views, with roughly one upload per week. Sponsored rates sit at the $150 to $250 minimum per video.
Polished French interior design channel suited to complementary home-brand collaborations
- About 22,000 subscribers and 50 uploads in the past year give a steady posting rhythm.
- A Marseille home tour reached 115,000 views, and the median video draws about 3,800.
- Like rate is about 1.5%, with high production quality across showroom and creator home tours.
Brand fit report
Content
- Formats
- before and after Shorts, design tip lists, home tours
- Tone
- stylish, calm
- Language
- French
- On camera
- No, voiceover and b-roll
- Production
- Studio quality
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; videos such as 'Behind The Wood' promote the company's own products.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is interior design, showroom tours and renovation tips such as 'Home tour chez Elise Chalmin'; nothing flagged.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 22k | 3.8k | 8 |
Benchmark score: 34 / 100
Public rule, same for everyone. How it works.
Recent videos
▶PLUM LIVING ARRIVE À AIX · 1.4k views
▶AU MILLIMÈTRE - MEUBLE TV INTÉGRÉ · 659 views
▶3 IDÉES POUR DISSIMULER SON PETIT ÉLECTROMÉNAGER · 5k viewsLast three uploads, latest 1 days ago.
Donnez du style à votre intérieur. Puisez l'inspiration et créez une cuisine ou un agencement unique grâce à nos façades Ikea, nos accessoires et nos peintures. All you need to make your kitchen & interior dreams a reality: we make custom #Ikea fronts, accessories & paint. Made in 🇫🇷 & 🇪🇺 www.plum-living.com / @plum.living
About Plum Living
Plum Living is the brand channel of a French company that makes custom fronts, accessories and paint for Ikea cabinets. It posts mostly Shorts under a minute: before and after makeovers, design tips, showroom tours in Marseille and Lyon, and a few longer home tours. Content is in French, with some German versions.
The median video gets about 3,800 views, and a Marseille home tour reached 115,000. The channel posts about once a week. Audience figures are estimates; viewers are likely French-speaking home renovators and design fans. No third-party sponsorships were found, because the content promotes the company's own products.
Sponsored integrations are estimated at the $150 to $250 minimum per video. At this view level that costs more per view than typical paid ads at a $10 to $30 CPM, so it suits co-marketing with complementary home brands more than reach buying. Competing kitchen and furniture brands are a poor fit.
Written from Plum Living's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Plum Living can edit or remove this page at any time.
Questions about Plum
How much does Plum Living charge for a sponsored video?
Starbooked estimates $150 to $250 per sponsored video, the minimum rate, since the channel is mostly Shorts with a median of about 3,800 views. This is an estimate, not a quote from the company.
What does Plum Living post about on YouTube?
Short French-language videos on interior design: before and after kitchen makeovers, dressing room ideas, showroom tours in Lyon and Marseille, customer home tours, and install guides for its custom Ikea fronts, with some German versions.
How do I contact Plum Living for a brand deal?
Contact details unlock on Starbooked for $0.80, though no public business email was found on the channel. Boosted creators can also be booked through Starbooked, which handles the brief, price and delivery.
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