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Plus-Plus Official

@plusplusofficial · DK · EN

Plus-Plus Official (@plusplusofficial) is the official YouTube channel of Plus-Plus, a Danish maker of the single-shape construction toy, based in Denmark. The channel has about 3,100 subscribers and 108 videos, with a median of roughly 940 views per video and mostly short clips. It posts about two to three times a month. Sponsored integrations are priced at $150 to $250 per video.

Why brands book Plus-Plus

Official toy-brand channel with family-friendly build content and strong Shorts reach

  • Top video, 'Plus-Plus is just for babies… Really?', reached about 32,000 views
  • Median of roughly 940 views per video, with a 90th percentile near 10,800
  • Posts about 14 videos in the last 90 days, keeping the channel active
Best fortoy and hobby product launchescreative kids activity campaigns
Watch forOwned brand channel with a small audience; most views come from Shorts.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests60%
Family & Parenting25%
Arts & Entertainment15%
Formats
product showcase clips, step-by-step build tutorials, short-form Shorts
Tone
playful, upbeat
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment80/100
Positive share of 30 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks abouthow many pieces a build needswhether the pieces glow or are safe for young childrenhow to build specific animals or characters
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
55%women
45%men
Countries
🇺🇸 United States40%
🇬🇧 United Kingdom20%
🇩🇰 Denmark10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles and descriptions are about toy building and play, with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.1k94314
X–––
Instagram–––

Benchmark score: 52 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers38 / 50
Activity Uploads in the last 90 days14 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 10 days ago.

At Plus-Plus, we have a lot of faith in the little ones. The children and our pieces. Over the years, we’ve learned a few things by watching what happens when the two meet. That the simplest form and purest minds can create the biggest wonders. That play is within us. That play should be unpredictable. That the more you leave room for surprises, the greater the reward. That’s why we’re here to flip the script. We’re here because we trust the children. They know what to do. And the one thing we will always guard is their right to play freely. With a singular shape, we set play free. Please vis
Plus-Plus Official's own profile description on YouTube

Are you Plus-Plus Official? Claim or remove this profile.

About Plus-Plus Official

Plus-Plus Official is the YouTube channel of Plus-Plus, a Danish company that makes a single-shape construction toy. The channel posts short product clips, Shorts, and step-by-step build tutorials for children and adults. Based on its titles and descriptions, the viewers are likely parents, hobbyist builders, and gift buyers, though this is an estimate.

The channel has about 3,100 subscribers and a median of roughly 940 views per video, with most uploads under a minute. It has no sponsorship disclosures in its recent videos because it is the brand's own channel. Its recent Angry Birds and Rovio collaboration shows brand partnerships handled through the owner's own content.

Brands in the family, toy, and hobby categories should consider this channel for product-focused campaigns. At $150 to $250 per video, the rate is a range that works out to roughly $20 to $35 CPM, compared with the $10 typical for paid ads.

Written from Plus-Plus Official's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Plus-Plus Official can edit or remove this page at any time.

Questions about Plus-Plus

How much does Plus-Plus Official charge for a sponsored video?

Plus-Plus Official is priced at $150 to $250 per sponsored video, based on a median of roughly 940 views and mostly Shorts. That works out to about $20 to $35 CPM. Final pricing depends on the brief and the format.

What does Plus-Plus Official post about on YouTube?

The channel posts construction toy product showcases, quick build tutorials, Shorts, and occasional collaborations. Most videos are under a minute, and the focus is on creative play for children and adults.

How do I contact Plus-Plus Official for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.