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大内密谈 (Midnightalks), produced by the Midnight Network, is a Chinese-language talk show covering a wide range of subjects, from philosophy and history to everyday life and internet controversies. It has 1,000 episodes in the feed, released roughly every four days, with a median length of about 125 minutes. Estimated downloads are 5,000 to 25,000 per episode, with a rate of $90 to $625 per episode.

Why brands sponsor 大内密谈

Three-hour Chinese talk episodes with a loyal, long-running archive

  • 1,000 episodes released about every four days, with a median length of roughly two hours
  • Apple Podcasts rating of 4.5 from 436 ratings, with most ratings at five stars
  • Themed specials and roundtable formats give sponsors a natural place for a host-read mid-roll
Best forbrand awareness in Chinese-speaking marketsbooks, culture and lifestyle products
Watch forExplicit flag and political and legal topics call for brand-safety review before booking.

Brand fit report

Content

Topics, IAB taxonomy
Arts & Entertainment30%
Society30%
Books & Literature15%
Science15%
Law, Government & Politics10%
Formats
co-hosted banter, roundtable discussion, themed special
Tone
conversational, irreverent
Language
Chinese
Production
Clean, edited audio
Typical length
about 100 to 140 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: Apple ratings_count of 436 (band of 200 to 1,000 ratings, shifted by the show's long run and its semiweekly cadence) and a 1,000-episode archive from the Lizhi host.
Audience asks aboutWhat topics are discussed in the latest episodeWhat is the story behind a recent online controversyWhat happens in the themed special episodes
Age
25%18-24
40%25-34
25%35-44
10%45+
Gender
40%women
60%men
Countries
China90%
Other10%
LanguagesChinese 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugslow
Violencelow
Politicsmedium

The feed carries an explicit flag (explicit=1), and episode titles touch on legal cases and online controversies.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 89 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 4 days ago, a new one about every 4 days.

「大内密谈Midnightalks」是一档由“深夜谈谈Midnight Network”出品的播客节目。密而不宣,无所不谈。
大内密谈's own show description from the podcast feed

Do you make 大内密谈? Claim or remove this page.

About 大内密谈

大内密谈 (Midnightalks) is a Chinese-language talk show produced by the Midnight Network, with its feed hosted on Lizhi and listed on Apple Podcasts. The show covers a broad range of subjects in long, conversational roundtables, along with themed specials and occasional features on current online controversies. The feed carries 1,000 episodes, updated about every four days, and the typical episode runs around two hours.

The Apple Podcasts listing shows 436 ratings with an average of 4.5 stars, which suggests a loyal listener base. Audience figures are estimates rather than published numbers. Based on the rating count and the show's long run, the team estimates 5,000 to 25,000 downloads per episode, and the audience is likely concentrated among adults under 45 in China. No sponsors appear in the feed.

A host-read mid-roll would cost roughly $90 to $625 per episode on the estimate above. The show suits sponsors looking for long-form audio reach in Chinese-speaking markets, especially books, culture and lifestyle brands.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. 大内密谈 can edit or remove this page at any time.

Questions about 大内密谈

How much does 大内密谈 charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll is estimated at $90 to $625 per episode. The rate is an estimate from public signals, not a published price.

What is 大内密谈 about?

大内密谈 is a Chinese-language talk show covering a wide range of subjects in long roundtable conversations, along with themed specials and commentary on current online events.

How do I contact 大内密谈 about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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