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Pontue (@pontue), a Brazilian channel from Brazil, publishes long-form Portuguese lessons on essay writing for university and national entrance exams such as ENEM and UNESP. With about 3,090 subscribers and a median of 391 views per video, it posts irregularly, with no uploads in the last 90 days. Sponsored integrations are estimated at $150 to $250 per video.

Why brands book Pontue

Reaches Brazilian students preparing for ENEM and university essay exams

  • Median of 391 views per video across 131 uploads
  • Long-form lessons average around 14 minutes, giving time for a segment
  • Audience is concentrated in Brazil, 18 to 24 years old by estimate
Best foreducation appstest-prep coursesstationery and study materials
Watch forUpload pace has slowed sharply, with no videos in the last 90 days and a small audience.

Brand fit report

Content

Topics, IAB taxonomy
Education85%
Books and Literature10%
Society5%
Formats
long-form lessons, live exam-correction streams, essay model corrections
Tone
instructional, formal
Language
Portuguese
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
8 to 35 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement4.1%
Likes and comments per view on recent videos
Audience asks abouthow to structure a high-scoring essaywhich genre is required by a specific university examhow to get a top score on the ENEM essay
Age
70%18-24
20%25-34
7%35-44
3%45+
Gender
60%women
40%men
Countries
🇧🇷 Brazil95%
🇵🇹 Portugal2%
Other3%
LanguagesPortuguese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
education technology
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own Pontue platform and simulados.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover exam essay topics such as food insecurity and population aging, with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.1k3910
Instagram–––

Benchmark score: 16 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers16 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 375 days ago.

Uma Plataforma de Aprendizagem descomplicada e inteligente para escolas 💜 Facebook: https://www.facebook.com/plataformapontue Instagram: https://www.instagram.com/plataformapontue Site: http://www.pontue.com.br/
Pontue's own profile description on YouTube

Are you Pontue? Claim or remove this profile.

About Pontue

Pontue (@pontue) is a Brazilian education channel that publishes Portuguese-language lessons on essay writing for exams such as ENEM, UNESP, UNICAMP and USP. Its videos are long-form and instructional, including model essay corrections and live exam-prep streams. According to its website, Pontue is an essay-writing platform for schools.

The channel has about 3,090 subscribers and a median of 391 views per video. Its audience is mostly Brazilian students in their late teens and early twenties, though these figures are estimates from channel data. Uploads have slowed, with none in the last 90 days.

Brands looking to reach Brazilian exam candidates may find this channel a fit for a sponsored segment at about $150 to $250 per video. That is roughly $20 to $35 per 1,000 median views, compared with typical paid-ad CPMs of $10 to $30.

Written from Pontue's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Pontue can edit or remove this page at any time.

Questions about Pontue

How much does Pontue charge for a sponsored video?

Based on its median of 391 views and long-form format, a sponsored integration is estimated at $150 to $250 per video, which works out to $20 to $35 per 1,000 median views. The channel has not published rates, so this is a planning range rather than a quote.

What does Pontue post about on YouTube?

Pontue posts Portuguese-language lessons on writing exam essays for ENEM, UNESP, UNICAMP and UFU. Videos include genre tutorials, model essay corrections and live exam-prep sessions, mostly without a face on camera.

How do I contact Pontue for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked, and Pontue's contact details are available once you unlock them on the platform.