Starbooked

PorkCheckoff (@porkcheckoff), a US channel run by the National Pork Board, posts long-form webinars and industry updates on swine health, pork markets and producer stories. It has about 22,000 subscribers and a median of 160 views per video, uploading roughly three videos per quarter. Sponsored integrations would be $150 to $250 per video, reflecting its niche industry audience.

Why brands book PorkCheckoff

Reach US pork producers and agribusiness decision-makers through a trusted industry channel

  • Median of 160 views per video across 30 recent uploads
  • Roughly 22,000 subscribers and over 2 million lifetime views
  • Long-form webinars average about 50 minutes, suited to sustained attention
Best foragricultural equipment and feed suppliersfarm software and data servicesB2B livestock health products
Watch forViewership is small and the channel is run by an industry board, so sponsorship must fit its educational mandate.

Brand fit report

Content

Topics, IAB taxonomy
Business60%
Health25%
Food & Drink15%
Formats
webinar recordings, panel discussions, industry briefings
Tone
informational, professional
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
20 to 90 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement0.9%
Likes and comments per view on recent videos
Audience asks aboutWhat do the latest USDA Hogs and Pigs numbers mean for producer margins?How does the National Swine Health Strategy affect farm biosecurity?What is driving growth in pork demand at retail?
Age
5%18-24
20%25-34
25%35-44
50%45+
Gender
35%women
65%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is industry webinars and producer stories with no flagged themes; the channel itself is an industry-body channel rather than a personal creator.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube22k1603
Instagram–––

Benchmark score: 8 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers1 / 50
Activity Uploads in the last 90 days3 / 30
Reach Followers on the main platform4 / 20

Recent videos

Last three uploads, latest 17 days ago.

The National Pork Board is a producer-led organization. NPB has a responsibility to utilize Checkoff funds for research, promotion and education to ensure we're doing what’s right for pigs, people and the planet. On this channel, you'll find videos focused on: 🔹 Swine health initiatives and updates 🔹 Market growth and consumer demand updates 🔹 Producer stories and industry leadership insights 🔹 Research, education and innovation opportunities across the pork industry ❇️ Subscribe to stay connected to the latest pork industry news, insights and resources. Follow us on other social media chan
PorkCheckoff's own profile description on YouTube

Are you PorkCheckoff? Claim or remove this profile.

About PorkCheckoff

PorkCheckoff is the YouTube channel of the National Pork Board, the producer-led organization that administers Pork Checkoff funds for research, promotion and education. The channel posts long-form webinars, Pork Academy session recordings, USDA Hogs and Pigs report breakdowns and producer profiles, with about three uploads per quarter.

The audience is most likely US pork producers, veterinarians, economists and agribusiness professionals, though these are estimates based on the subject matter rather than channel analytics. Median views sit around 160 per video, and the channel has roughly 22,000 subscribers.

Sponsored integrations here would run $150 to $250 per video, which is well below typical paid ad CPMs of $10 to $30, so this channel suits B2B brands that want a precise, trusted industry audience rather than broad reach.

Written from PorkCheckoff's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. PorkCheckoff can edit or remove this page at any time.

Questions about PorkCheckoff

How much does PorkCheckoff charge for a sponsored video?

Based on its median of about 160 views and long-form format, a sponsored integration is estimated at $150 to $250 per video. Rates are estimates derived from view counts, not a published rate card, and should be confirmed directly with the channel.

What does PorkCheckoff post about on YouTube?

PorkCheckoff posts webinars and session recordings on swine health, pork market economics, USDA Hogs and Pigs reports, consumer demand and producer stories. Most videos are long-form, typically 20 to 90 minutes, produced by the National Pork Board.

How do I contact PorkCheckoff for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, and PorkCheckoff's own sponsorship policy should be respected given its industry-board mandate.

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food systems researchnutrition policy1.5k49$150–2505