Powderfinger, the Australian rock band, runs its official YouTube channel (@powderfinger) from Australia with about 79,500 subscribers and 7,700 median views per video. The channel posts roughly one video a week, mostly official audio releases, live recordings and tour announcements. Sponsored integrations are estimated at $150 to $250 per video for the shorts-heavy catalogue, but the channel shows no sponsors to date.
Australian rock band with 79,500 subscribers and a loyal catalogue audience
- Median views of 7,712 per video, with a top recent upload at 60,155 views.
- A sponsored integration at $150 to $250 per video is a CPM of $20 to $35 per 1,000 median views, versus $10 to $30 for paid ads.
- Eight uploads in the last 90 days keep the channel active around its 2027 tour announcement.
Brand fit report
Content
- Formats
- official audio uploads, live concert recordings, short tour announcement clips
- Tone
- nostalgic, energetic
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds for announcement shorts, 3 to 5 minutes for audio uploads
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Catalogue titles and descriptions are music uploads and tour news with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 80k | 7.7k | 8 |
Benchmark score: 36 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Why we’re touring in 2027 | Powderfinger · 60k views
▶Check out the next edition of The Big Issue for Powderfinger · 5.1k views
▶Come see us live in 2027 · 3k viewsLast three uploads, latest 3 days ago.
Come see us live in 2027! Register for Artist Presale at www.powderfinger.com. One of Australia’s most loved and successful bands ever, Powderfinger’s domination of the music scene spanned two decades and included five #1 albums, countless hit singles, two #1 spots in triple j’s Hottest 100, 18 ARIA Awards, 3 APRA Awards and some of the biggest tours this country has ever seen. They left an indelible mark, with songs like ‘My Happiness’, ‘These Days’ and ‘Sunsets’ becoming part of the fabric of Australia’s cultural landscape. Listen to Powderfinger: https://lnk.to/PowderfingerYT/spotify http
About Powderfinger
Powderfinger's official YouTube channel (@powderfinger) belongs to the Australian rock band known for hits such as 'My Happiness', 'These Days' and 'Sunsets'. The channel posts official audio releases from the catalogue, live recordings such as the Fox Studios 2003 set, and tour announcements, with about eight uploads in the last 90 days. The channel has around 79,500 subscribers and 66 million lifetime views.
The audience is best estimated as Australian rock fans aged 25 and older, many of whom grew up with the band's early-2000s releases. Viewers are mostly from Australia, with smaller shares in the United States and the United Kingdom. These are estimates from channel data, not measured demographics.
The channel shows no sponsored content to date. Based on its roughly 7,700 median views, a sponsored video would cost $150 to $250, which equals a CPM of $20 to $35 per 1,000 views, compared with $10 to $30 for paid ads. It suits ticketing, streaming and audio brands targeting Australian music fans.
Written from Powderfinger's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Powderfinger can edit or remove this page at any time.
Questions about Powderfinger
How much does Powderfinger charge for a sponsored video?
Based on a median of about 7,700 views, a sponsored video is estimated at $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 views. The band has not published rates, so this is an estimate from channel data.
What does Powderfinger post about on YouTube?
The channel posts official audio releases from its back catalogue, live concert recordings and short tour announcement clips. Uploads are roughly weekly and focus on the band's music and its 2027 tour news.
How do I contact Powderfinger for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether the band is boosted before reaching out.
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