Pretty Pretend Play
Pretty Pretend Play (@prettypretendplay) is a US toy channel making unboxings, ASMR and pretend play food videos. It has about 20,900 subscribers and a median of 168 views per video, with roughly 50 Shorts uploaded in the last 90 days. Sponsored integrations are estimated at $150 to $250 per video.
Short, satisfying toy unboxings with a loyal collector audience
- Subscriber base of about 20,900 with a 90-day upload pace of 50 Shorts.
- Top recent videos reach roughly 13,000 to 29,000 views, showing breakout potential on blind box and vintage toy topics.
- Median 168 views per video means reach is narrow, so the channel suits niche product launches over broad awareness.
Brand fit report
Content
- Formats
- short-form unboxing, ASMR play session, product showcase
- Tone
- playful, cheerful
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Phone, natural light
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- toys, collectibles, food and snack-themed play sets
- Affiliate links
- No
Several videos mention free or gifted products, such as 'Little Live Pets NeeDees' (sent by Moose Toys) and 'Unboxing @PMI_Toys Sonic Prime Chaos Capsules' tagged #Gifted, but no paid sponsorship is detected in the recent videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged content in recent titles; the channel covers toys and play food in a family-oriented way.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 21k | 168 | 50 |
Benchmark score: 35 / 100
Public rule, same for everyone. How it works.
Recent videos
▶XOX Kweenie 👑🛁💕 Quirky Kweens Series Mystery Figure Blind · 37 views
▶SpongeBob SquarePants Puzzle Palz 🧽🧩 · 72 views
▶Baby Alive Snack n' Snuggle Accessories 2 Pack 🍼🍪💕 · 88 viewsLast three uploads, latest today.
Welcome to Pretty Pretend Play, your ultimate destination for toy enthusiasts, parents, adult collectors, and ASMR fans aged 13 and above! Dive into the world of unboxings where we unravel the secrets of toys, showcasing their functions and contents in captivating detail. Indulge in the soothing sounds and sensory experiences of our ASMR videos, designed to relax and mesmerize. But that's not all – join us for creative crafts, imaginative play, and endless fun! With over 1 million followers on TikTok, we're a vibrant community of toy lovers. For inquiries and collaborations, contact us at ma
About Pretty Pretend Play
Pretty Pretend Play is a US toy channel run under the @prettypretendplay handle, posting mostly YouTube Shorts of toy unboxings, ASMR play sessions and pretend play food builds. Most videos run under a minute and are made with low production, with the creator's hands and the product as the focus.
The channel had about 20,900 subscribers and 13.7 million total views at the time of the data pull. Its median video gets around 168 views, while a few hits reach 10,000 to nearly 30,000, so the audience is best estimated as collectors, parents and ASMR viewers, mostly women aged 25 to 34 in the United States. These figures are estimates derived from the channel's titles and metrics, not verified analytics.
Brands seeking toy and collectible placements can expect a native integration rate of $150 to $250 per video, which works out to roughly $20 to $35 per 1,000 median views on long-form content; a comparable paid ad would run at a $10 to $30 CPM. Toy companies and blind box launches should book this creator.
Written from Pretty Pretend Play's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Pretty Pretend Play can edit or remove this page at any time.
Questions about Pretty
How much does Pretty Pretend Play charge for a sponsored video?
Based on the channel's median of 168 views and its Shorts-heavy format, a sponsored integration is estimated at $150 to $250 per video. Rates are estimates, not a published price list, and should be confirmed with the creator directly.
What does Pretty Pretend Play post about on YouTube?
Pretty Pretend Play posts short toy unboxings, ASMR sessions and pretend play food videos. Recent subjects include blind box figures, Fisher-Price and Melissa and Doug play sets, and vintage toy finds.
How do I contact Pretty Pretend Play for a brand deal?
The creator's contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for booking options.
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