Starbooked

Project Touch BGCA (@projecttouchbgca) is a Hong Kong channel run by the Boys' & Girls' Clubs Association's Diversity (Sexual Orientation Unlimited) programme, publishing counselling, parent-support and sexual health content for LGBTQ youth and families. The channel has about 2,900 subscribers and a median of roughly 1,400 views per video, with irregular uploads of about one a year lately. Sponsored integrations are estimated at $150 to $250 per video, reflecting its non-commercial, community-service nature.

Why brands book Project

Trusted Hong Kong LGBTQ community channel for sexual health and family support

  • Median of about 1,350 views per video across 67 uploads since 2009
  • Subscribers around 2,900 with engagement near 0.6 percent
  • Estimated sponsored rate of $150 to $250 per video, roughly $150 to $250 CPM equivalent per 1,000 median views is far above paid ads
Best forpublic health or sexual health awareness campaignsnonprofit or community service partnerships
Watch forNon-commercial service channel with infrequent uploads and a small audience; brand fit must be handled sensitively.

Brand fit report

Content

Topics, IAB taxonomy
Sexuality60%
Health15%
Family and Relationships15%
Education10%
Formats
short documentary, interview, drama short film, explainer discussion
Tone
candid, educational
Language
Chinese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
5 to 25 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 49 comments
Engagement0.6%
Likes and comments per view on recent videos
Audience asks abouthow to support a gay or queer child at homewhat sexually transmitted infections are and how to testwhere to get counselling or peer support in Hong Kong
Age
35%18-24
30%25-34
20%35-44
15%45+
Gender
50%women
50%men
Countries
Hong Kong90%
Macau3%
Taiwan2%
LanguagesCantonese 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultmedium
Drugsmedium
Violencelow
Politicslow

Recent video '【戀愛拍賣會】' and sexual health video '拮拮拮(手指)' discuss sexual topics, and '微電影《假動作》' and '約 Fun?藥 Fun?' address chemsex and drug use.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.9k1.4k0

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 134 days ago.

香港小童群益會 性向無限計劃 提供個案輔導、家長小組、中學平等機會教育、老師社工工作坊、同志朋輩輔導服務,以支援同志青少年及家人的成長需要,並促進一個平等多元的社會。 家長支援服務 熱線電話:2321 1103 (鄒姑娘) WhatsApp:wa.me/85238956389 Facebook專頁:fb.com/LBGTparentshk 性向無限計劃網頁:www.newtouch.net Facebook專頁:fb.com/BGCAProjectTouch 計劃查詢:2321 1103 / diversity@bgca.org.hk (周先生)
Project Touch BGCA's own profile description on YouTube

Are you Project Touch BGCA? Claim or remove this profile.

About Project Touch BGCA

Project Touch BGCA is the YouTube channel of the Diversity (Sexual Orientation Unlimited) programme run by the Hong Kong Boys' & Girls' Clubs Association. It publishes short documentaries, interviews, drama short films and discussion videos on coming out, LGBTQ family life, sexual health and chemsex. Median views sit near 1,350 per video across 67 uploads, with about 2,900 subscribers. The audience is estimated to be mostly Cantonese-speaking viewers in Hong Kong, with a mix of young adults and parents.

Uploads have slowed to about one video in the past year, and the channel carries no sponsorship disclosures. Its content is advisory rather than commercial, so brand deals would have to suit a community-service mission. Estimated rate is $150 to $250 per video, which works out to a CPM of roughly $150 to $250 per 1,000 views, well above the $10 to $30 typical of paid ads.

This channel fits health-focused nonprofits, public health bodies or advocacy campaigns in Hong Kong seeking a credible, sensitive audience rather than mass reach.

Written from Project Touch BGCA's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Project Touch BGCA can edit or remove this page at any time.

Questions about Project

How much does Project Touch BGCA charge for a sponsored video?

Based on a median of about 1,350 views and a long-form rate of $20 to $35 per 1,000 views, the estimated range is $150 to $250 per video. This is an estimate computed from public data, not a published rate card.

What does Project Touch BGCA post about on YouTube?

The channel posts short documentaries, interviews, drama short films and discussion videos about LGBTQ youth, coming out, parent support, sexual health and chemsex. Most content is in Cantonese and is produced by the Boys' & Girls' Clubs Association's Diversity programme.

How do I contact Project Touch BGCA for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but this channel is a community-service programme, so outreach should acknowledge its nonprofit mission.

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