Starbooked

RADIO KAYA

@radiokayakenya · KE · SW

Radio Kaya (@radiokayakenya), a Kenyan radio station based in Kwale, publishes Swahili and Mijikenda news, poetry and music clips on YouTube. The channel has about 13,800 subscribers and a median of 13 views per video, with roughly 50 uploads in the past 90 days. Sponsored integrations are rated at about $150 to $250 per video.

Why brands book RADIO

Kwale's regional radio voice reaching Swahili-speaking coastal Kenya audiences

  • About 13,800 subscribers and roughly 50 uploads in 90 days
  • Median of 13 views per video, so reach is modest and mostly short news clips
  • Sponsored rate about $150 to $250 per video, roughly $20 to $35 CPM equivalent
Best forlocal awareness campaigns in Kwale and the coastpublic information and civic education messaging
Watch forPolitical content dominates; brands should check topical placement before booking.

Brand fit report

Content

Topics, IAB taxonomy
News and Politics70%
Music15%
Society15%
Formats
news clips, poetry recordings, live radio streams
Tone
informative, local
Language
SW
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 4 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment45/100
Estimated from titles, descriptions and engagement
Engagement1.4%
Likes and comments per view on recent videos
Audience asks aboutelection updates in Kwale and the coastlocal news and government decisionslocal artists and poetry performances
Age
30%18-24
35%25-34
20%35-44
15%45+
Gender
45%women
55%men
Countries
Kenya90%
Tanzania5%
Uganda5%
LanguagesSwahili 85%English 15%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicshigh

Family friendly
Recent titles cover election politics and a death under police custody, for example 'VIJANA DIANI WAANDAMANA KUDAI HAKI YA MAREHEMU HASSAN'.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube14k1350
Instagram–––

Benchmark score: 33 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers0 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest today.

Radio Kaya is a leading radio station located in Kwale, Kenya. The station broadcasts in Kiswahili and Mijikenda dialects. We aim to inform and advance Coastal culture through entertainment, education and supporting upcoming local artists and creatives. Kitovu cha umoja wa Pwani Listen live and stay tuned! www.radiokaya.co.ke https://instagram.com/radiokaya?igshid=ks9psun8og70
RADIO KAYA's own profile description on YouTube

Are you RADIO KAYA? Claim or remove this profile.

About RADIO KAYA

Radio Kaya (@radiokayakenya) is a Kenyan radio station based in Kwale that broadcasts in Kiswahili and Mijikenda. Its YouTube channel reposts news clips, live radio streams, shairi poetry and local music, usually under four minutes each. The channel has about 13,800 subscribers and typically posts several clips a day, though median views are low at 13.

According to the station's website, its stated mission is to inform and advance Coastal culture through entertainment, education and support for local artists. Audience composition is estimated, not measured, and appears to center on Kenyan viewers aged 25 to 34 in the Coast region. Most content is in Swahili.

This channel suits civic, public-information and local awareness campaigns aimed at coastal Kenya. Sponsored integrations are priced at about $150 to $250 per video, which works out to roughly $20 to $35 CPM equivalent; paid ads typically run $10 to $30 CPM, so brands should weigh reach against that comparison.

Written from RADIO KAYA's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. RADIO KAYA can edit or remove this page at any time.

Questions about RADIO

How much does Radio Kaya charge for a sponsored video?

Radio Kaya's estimated rate is about $150 to $250 per sponsored video, based on its median views of 13 and long-form format. That is a rough estimate from public channel data, so confirm the final figure directly with the station before booking.

What does Radio Kaya post about on YouTube?

Radio Kaya posts Swahili news clips on Kenyan politics and coastal affairs, shairi poetry recordings, live radio streams, and some local music. Most videos run under four minutes, and recent uploads focus heavily on the 2027 election and Kwale local news.

How do I contact Radio Kaya for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, so check whether this channel is boosted before reaching out.