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Rasteena's Style

@rashmijadon · IN · EN

Rasteena's Style, run by @rashmijadon, is an Indian fashion and lifestyle channel covering ethnic wear, saree and dupatta draping, and Amazon, Meesho and Flipkart hauls. With about 56,400 subscribers and a median of roughly 900 views per video, it posts several times a week and quotes sponsored integrations at $150 to $250 per video.

Why brands book Rasteena's

Indian ethnic wear and home-finds shopper with a 900-view median

  • Median of about 913 views per video, with one recent Meesho kitchen Short reaching 413,056 views.
  • Posts roughly 33 uploads in 90 days, giving frequent placement slots.
  • Shorts are 14 percent of uploads; long hauls average about 2 minutes 14 seconds median duration.
Best forfashion and ethnic apparel brandshome decor and kitchen product launches
Watch forMedian views are low, so reach depends heavily on occasional viral Shorts.

Brand fit report

Content

Topics, IAB taxonomy
Fashion60%
Lifestyle30%
Shopping10%
Formats
try-on haul, shorts, styling tutorial
Tone
friendly, practical
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 5 to 10 minutes for hauls

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.9%
Likes and comments per view on recent videos
Audience asks aboutwhere to buy the featured outfits and productshow to drape a saree or dupattawhich budget finds are worth buying
Age
30%18-24
45%25-34
18%35-44
7%45+
Gender
85%women
15%men
Countries
🇮🇳 India90%
🇺🇸 United States3%
🇦🇪 United Arab Emirates2%
LanguagesEnglish 70%Hindi 30%

Commercial

22%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
fashion apparel, jewelry and accessories, home decor, beauty and personal care, footwear
Affiliate links
Yes

Several hauls such as 'Festive/Wedding Dupatta Haul From Amazon' carry affiliate buying links in the description, but no named sponsor appears in the recent titles.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles such as 'Easiest Eye Makeup Tutorial Ever' and 'Meesho Useful Kitchen Finds In Budget' are general lifestyle and shopping content with no flagged themes.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube56k91333

Benchmark score: 43 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform11 / 20

Recent videos

Last three uploads, latest today.

The Art of Intentional Style & Ethnic Elegance. Welcome to Rasteena’s Style—your destination for curated fashion, deep-dive hauls, and the art of timeless styling. I believe your wardrobe should nurture your confidence. On this channel, we go beyond the surface of "shopping." We explore the craftsmanship of Indian Ethnic wear, the versatility of Western silhouettes, and the transformative power of the perfect accessory. Whether you’re looking for a deep-dive review of the latest ethnic haul, tips on styling traditional jewelry for the modern world, or advice on building a high-value wardrobe
Rasteena's Style's own profile description on YouTube

Are you Rasteena's Style? Claim or remove this profile.

About Rasteena's Style

Rasteena's Style, run by @rashmijadon from India, is a fashion and lifestyle channel on YouTube with about 56,400 subscribers and roughly 27 million lifetime views. The channel posts ethnic wear styling, saree and dupatta draping tutorials, and try-on hauls from Amazon, Meesho and Flipkart, mostly in Hindi and English. Most uploads are short vertical clips, and the creator also runs a daily vlog series.

The audience appears to be predominantly Indian women in their twenties and thirties who are shopping for festive and everyday outfits; these figures are estimates from content and titles, not platform analytics. Recent hauls and home-finds videos also name affiliate links in descriptions, which suggests shoppable intent. Sponsorship activity looks modest, with about 22 percent sponsored share by the computed metric.

Rate is an estimate of $150 to $250 per video, based on a median of about 913 views and the Shorts-heavy pricing band. At $20 to $35 CPM for long-form, that is far above typical $10 to $30 paid ad CPM for this reach, so brands should weigh it against reach. Best fit for ethnic apparel and budget home décor brands wanting Indian women shoppers.

Written from Rasteena's Style's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Rasteena's Style can edit or remove this page at any time.

Questions about Rasteena's

How much does Rasteena's Style charge for a sponsored video?

Based on public metrics, Rasteena's Style is estimated at $150 to $250 per sponsored video, because the median view count is about 900 and most uploads are Shorts. Final pricing should be confirmed directly with the creator.

What does Rasteena's Style post about on YouTube?

The channel covers ethnic wear, saree and dupatta draping, and try-on hauls from Amazon, Meesho and Flipkart. It also posts budget home finds, beauty tutorials, and a daily Hindi and English vlog series.

How do I contact Rasteena's Style for a brand deal?

Business contact details are listed on the channel, and the contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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