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RefrigiWear Cold Weather Gear

@refrigiweargear · US · EN

RefrigiWear Cold Weather Gear (@refrigiweargear), a US workwear brand, publishes short product videos on its YouTube channel. The channel has about 1,050 subscribers, 163 videos and 7.4 million lifetime views, with a median of roughly 810 views per video. Uploads are sporadic, about one a quarter recently. Sponsored integrations are quoted at $150 to $250 per video. Distinctive detail: its mascot Reggie appears in sponsored content.

Why brands book RefrigiWear

Cold-weather workwear brand with a 70-year heritage and 7.4M lifetime views

  • Median of about 810 views per video across 163 uploads, with a few spikes above 200,000 views
  • Shorts make up 78% of uploads, with a median runtime of 53 seconds
  • Rate of $150 to $250 per video, roughly $20 to $35 CPM on long-form, or $4 to $8 CPM on Shorts
Best forworkwear product launchescold storage and food processing PPE campaigns
Watch forUpload pace is slow and the subscriber base is small; views concentrate on a few videos.

Brand fit report

Content

Topics, IAB taxonomy
Fashion70%
Business and Finance30%
Formats
short product demo, brand film, sponsored event coverage
Tone
rugged, practical
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.0%
Likes and comments per view on recent videos
Audience asks aboutcomfort rating and temperature range of each iteminsulation and fabric specificationswhich gear suits cold storage or outdoor job sites
Age
10%18-24
30%25-34
30%35-44
30%45+
Gender
20%women
80%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
workwear, cold weather outerwear, industrial gloves, work boots
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel's own product videos promote its catalog directly.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Product and brand content with no concerning material in recent titles or descriptions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.1k8101
Instagram–––
TikTok–––

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 36 days ago.

When your "office" is a frigid -50°F, you need insulated workwear that goes beyond just "good enough." Since Myron Breakstone founded RefrigiWear in 1954, we've been dedicated to making extreme cold weather gear tougher than the conditions you work in. Old Man Winter can go frost himself. You'll stay warm and comfortable until the job's done with our ice-kickin' jackets, coveralls, bib overalls, boots, gloves and headwear. Our heavy-duty work gear is tough, and it stands up to everything your workday requires. But all this warmth and toughness doesn't mean anything if it isn't comfortable eno
RefrigiWear Cold Weather Gear's own profile description on YouTube

Are you RefrigiWear Cold Weather Gear? Claim or remove this profile.

About RefrigiWear Cold Weather Gear

RefrigiWear Cold Weather Gear (@refrigiweargear) is the YouTube channel of RefrigiWear, a US insulated workwear brand founded in 1954. The channel posts short product videos, mostly under a minute, covering jackets, overalls, gloves and boots, along with brand films and sponsored event coverage. Recent uploads are sporadic, about one per quarter, and the channel has around 1,050 subscribers.

The audience is estimated to be mostly US-based workers and buyers in cold storage, food processing, construction and outdoor trades, though this is an estimate from the content and not measured data. Median views are roughly 810 per video, with occasional spikes above 200,000.

The channel suits brands and industrial suppliers that want product demonstrations for trade audiences. Sponsored integrations are quoted at $150 to $250 per video, which works out to roughly $20 to $35 per 1,000 median views on long-form content, compared with a typical paid-ad CPM of $10 to $30.

Written from RefrigiWear Cold Weather Gear's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. RefrigiWear Cold Weather Gear can edit or remove this page at any time.

Questions about RefrigiWear

How much does RefrigiWear Cold Weather Gear charge for a sponsored video?

RefrigiWear Cold Weather Gear is quoted at $150 to $250 per sponsored video, based on its median of about 810 views per upload. Rates are estimates from public channel data and should be confirmed with the creator or brand before booking.

What does RefrigiWear Cold Weather Gear post about on YouTube?

The channel posts short product videos for cold-weather workwear, including jackets, overalls, insulated gloves and work boots. It also shares brand films, a Father's Day gift guide and coverage of sponsored events. Most videos are under a minute.

How do I contact RefrigiWear Cold Weather Gear for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so you can send a brief and agree on terms in one place.