Starbooked

RetroGeek Crafts

@retrogeekcrafts · GB · EN

Yisela Alvarez, who posts as RetroGeek Crafts (@retrogeekcrafts), is a creator based in the United Kingdom. She restores and customises vintage toys, mostly My Little Pony, with about 59,600 subscribers and roughly 12,985 median views per video. She uploads about 14 videos a year, and sponsored integrations run about $260 to $455 per video.

Why brands book RetroGeek

Vintage toy restoration audience with strong engagement and a loyal collector following

  • Median of 12,985 views and a 90th percentile of 63,595 views across the last 30 videos
  • Engagement rate of 7.4 percent, with a 6.9 percent like rate
  • Viewers actively buy and restore toys, which suits tools, supplies and hobby products
Best forcraft and hobby tool brandscollectible and toy retailers
Watch forSponsorships are infrequent and long-form views vary widely, so per-video results can be uneven.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests85%
Home & Garden15%
Formats
restoration walkthrough, part-series build, custom build with laser cutting and 3D printing
Tone
warm, playful
Language
English
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
15 to 30 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment88/100
Positive share of 30 comments
Engagement7.4%
Likes and comments per view on recent videos
Audience asks abouthow to clean and rehair vintage dollswhich tools and products are usedwhere to find vintage toys to restore
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
50%women
50%men
Countries
🇬🇧 United Kingdom30%
🇺🇸 United States35%
Other35%
LanguagesEnglish 100%

Commercial

40%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
None yet
Categories promoted
craft and hobby supplies, online crafting courses
Affiliate links
Yes

A sponsor note in the description of 'Restoring MLP Gusty' offers a discount on a Craftsy premium membership, and the channel links Amazon wishlists for equipment and supplies.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
The content is toy restoration and craft work with no flagged material in the recent titles or descriptions.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube60k13k4

Benchmark score: 43 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers27 / 50
Activity Uploads in the last 90 days4 / 30
Reach Followers on the main platform12 / 20

Recent videos

Last three uploads, latest 35 days ago.

Hi! I'm Yisela :) I love doing restorations and particularly enjoy repairing and customising vintage My Little Pony 🥰 (although I'm trying to include more content like dolls, Polly Pocket compacts, and action figures). My house may or may not look like a haunted toy hospital! Become a Patron: https://www.patreon.com/retrogeekcrafts Want to try restoring your own toys? My shop: https://www.retrogeekcrafts.com/ My Etsy Shop: https://www.etsy.com/shop/RetroGeekCraftsShop Equipment Wishlist: https://www.amazon.co.uk/hz/wishlist/ls/G24R6XU0S1YY?ref_=wl_share Supplies Wishlist: https://www.amazon
RetroGeek Crafts's own profile description on YouTube

Are you RetroGeek Crafts? Claim or remove this profile.

About RetroGeek Crafts

RetroGeek Crafts is the YouTube channel of Yisela Alvarez, who is based in the United Kingdom. The channel focuses on restoring, cleaning and customising vintage toys, especially My Little Pony, and is expanding into dolls and action figures. Videos tend to be long-form and are often released as multi-part series, with occasional 3D printing and laser-cutting builds. Her website describes her restoration shop and Etsy store, which sell services and products related to this work.

The channel has about 59,600 subscribers and a median of around 12,985 views per video. Viewers are likely adult collectors and hobbyists, with an estimated split across the United Kingdom and the United States. Uploads run at about 14 videos a year. Estimates of audience make-up are approximate, not measured.

Brands seeking tools, craft supplies or collectible-focused campaigns can book the channel. Based on the 40 percent sponsored share, a sponsored integration typically costs $260 to $455 per video, a CPM of $20 to $35 per 1,000 median views, which compares with $10 to $30 for paid ads.

Written from RetroGeek Crafts's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. RetroGeek Crafts can edit or remove this page at any time.

Questions about RetroGeek

How much does Yisela Alvarez charge for a sponsored video?

A sponsored integration on RetroGeek Crafts is estimated at $260 to $455 per video, based on a median of about 12,985 views. Rates are estimates from public channel data and may differ from the creator's actual terms.

What does RetroGeek Crafts post about on YouTube?

The channel posts restoration and customisation videos for vintage toys, mainly My Little Pony, along with dolls, Polly Pocket and craft builds. Videos are usually 15 to 30 minutes and many come in multi-part series.

How do I contact Yisela Alvarez for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so you can send a brief and agree terms there.