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rikkun piano りっくんピアノ

@rikkunpiano · JP · JA

Rikkun Piano (@rikkunpiano), a Japanese YouTube channel run by a mother documenting her 8-year-old son's piano playing, has about 65,800 subscribers and median views near 36,900. It posts roughly weekly, with a Saturday schedule, and offers a rate range of $150 to $250 per video for integrations.

Why brands book rikkun

Family-friendly Japanese piano channel with a viral 8-year-old pianist

  • Median views around 36,900 per long-form video, with a 90th percentile near 91,700
  • About 65,800 subscribers and roughly 11 uploads in the last 90 days
  • Recent sponsored-style reach is untested; audience is largely Japanese-speaking families and music fans
Best formusic education brandsfamily and kids product launchespiano and instrument retailers
Watch forChild featured prominently; brands need guardian consent and careful creative handling.

Brand fit report

Content

Topics, IAB taxonomy
Music85%
Music of Asia15%
Formats
street piano performance videos, piano covers of anime and pop songs, sheet music reading videos
Tone
playful, sincere
Language
Japanese
On camera
Yes, talking head
Production
Phone, natural light
Typical length
1 to 5 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment92/100
Estimated from titles, descriptions and engagement
Engagement1.5%
Likes and comments per view on recent videos
Audience asks abouthow the child learned to read sheet musicwhich street pianos and locations were usedhow to find and play the arranged sheet music
Age
10%18-24
35%25-34
35%35-44
20%45+
Gender
60%women
40%men
Countries
🇯🇵 Japan95%
LanguagesJapanese 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is a child's piano performances with no flagged themes in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube66k37k11
Instagram–––

Benchmark score: 74 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days11 / 30
Reach Followers on the main platform13 / 20

Recent videos

Last three uploads, latest 6 days ago.

毎週土曜20時に更新。たまにその他にも不定期更新。ショート動画は不定期にどんどこ更新しようと思ったりそんなこともなかったり… YouTubeに載せているのは、レッスンではやっていない曲がほとんどで、りっくんが自由に好きなように弾いています。 2017年生まれ8歳の息子のピアノの記録。 2023年4月にピアノを始め、10ヶ月目となる2024年2月よりYouTube投稿開始。 最初は知育になればいいなと気軽に始めたのですが、 今ではピアノを弾くのも譜読みも大好き! やりたい曲がたくさんありすぎて、 夢中で楽しそうにいろんな曲を弾いてみています。 母はピアノ未経験、楽譜も読めません。 息子が「アハハ!なにこの和音!」と面白がったりすることがあるのですが、母には何が面白いのかサッパリわかりません。 (もしかして、誰にもわからない…?) ※いつもコメントありがとうございます!とっても嬉しく、励みになるので息子と読んでいます! ただ、息子が読んだときに悲しむかもしれないコメントは非表示にさせてもらうこともあるかもしれません。 申し訳ありません。 いつも温かいコメント本当にありがとうございます。 ご連絡先 メール negi.and.pan@gmail.com インスタ rikkun_piano https://www.instagram.com/rikkun_piano?ig
rikkun piano りっくんピアノ's own profile description on YouTube

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About rikkun piano りっくんピアノ

Rikkun Piano is a Japanese YouTube channel that documents an 8-year-old boy's piano playing, managed by his mother, who has no piano background. The channel posts mainly piano covers of anime, film, and pop music, many recorded on public street pianos, along with some sheet music reading videos. Its pace is roughly weekly with occasional Shorts. The channel has about 65,800 subscribers and a median of about 36,900 views per video.

The audience is estimated to be mostly Japanese viewers, likely parents, music learners, and fans of street piano content. Those figures are estimates and are not confirmed by platform data. Creator details come from the channel description and the dossier.

Brands in music education, family products, or instrument retail may find this channel a good fit. The estimated rate is $150 to $250 per video, which works out to a CPM of about $4 to $7 per 1,000 views, below the $10 to $30 typical for paid ads.

Written from rikkun piano りっくんピアノ's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. rikkun piano りっくんピアノ can edit or remove this page at any time.

Questions about rikkun

How much does Rikkun Piano charge for a sponsored video?

Based on a median of about 36,900 views for long-form videos, Rikkun Piano's estimated rate is $150 to $250 per video. Rates are estimates derived from view counts and may differ from the creator's actual terms.

What does Rikkun Piano post about on YouTube?

Rikkun Piano posts piano covers of anime, film, and pop songs, often performed on public street pianos. The 8-year-old pianist learned to read sheet music on his own, and the channel also includes sheet music reading videos.

How do I contact Rikkun Piano for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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