Starbooked

RIO ukulele official

@rioukuleleofficial · JP · JA

RIO (@rioukuleleofficial) is a Japan-based ukulele musician posting jazz, bossa nova and cover instrumentals on YouTube. The channel has about 4,260 subscribers, 506 videos and median views near 520 per video, uploading roughly weekly. Sponsored integration rate is $150 to $250 per video.

Why brands book RIO

Jazz ukulele covers from a Forbes JAPAN 30UNDER30 selected musician

  • Median of about 517 views per video across 506 uploads
  • Recent Michael Jackson cover reached 13,263 views
  • Japanese-language audience, estimated 85 percent Japan
Best formusical instrument brandsmusic education and lesson productsJapan-focused lifestyle campaigns
Watch forSmall, specialized audience; views are modest and mostly Japan-based.

Brand fit report

Content

Topics, IAB taxonomy
Music100%
Formats
solo instrumental performance, live concert recording, cover video
Tone
warm, melodic
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds to 6 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement5.3%
Likes and comments per view on recent videos
Audience asks aboutwhich ukulele model is usedchord charts or tabs for the covered songwhen the next live show is
Age
15%18-24
25%25-34
25%35-44
35%45+
Gender
50%women
50%men
Countries
🇯🇵 Japan85%
🇺🇸 United States5%
🇧🇷 Brazil3%
LanguagesJapanese 85%English 15%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles are instrumental covers and live performances with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube4.3k51711

Benchmark score: 27 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers15 / 50
Activity Uploads in the last 90 days11 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest today.

⭐️RIO Born in 2001. He has been active on the world stage, winning first prize at the Apollo Theater and other prestigious contests. In 2020, he performed with jazz pianist Makoto Ozone, and in 2021, released the album "RIO". In 2023, he was selected as one of the 30 people in the "Forbes JAPAN 30UNDER30 2023" in the category of ENTERTAINMENT & SPORTS under 30 who will change the world. RIO's boundless power of expression transcends genres and national borders, and we hope you will experience a new dawn in the future of the instrumental music scene. 2001年生まれ。世界を舞台に活躍し、アポロシアターなど由緒あるコンテストで1位を獲得
RIO ukulele official's own profile description on YouTube

Are you RIO ukulele official? Claim or remove this profile.

About RIO ukulele official

RIO is a Japan-based ukulele musician whose YouTube channel posts solo instrumental performances, jazz standards, bossa nova, pop covers and live concert recordings. Titles in the recent upload list span Michael Jackson, Pat Metheny, Bee Gees and original Brazilian-style pieces, with uploads roughly every one to two weeks. According to the channel description, the artist was selected for Forbes JAPAN 30UNDER30 2023 in the Entertainment and Sports category and performed with pianist Makoto Ozone. Viewers are estimated to be mostly Japanese-speaking ukulele players and general instrumental music fans, though this is an estimate.

The channel reports a median of about 517 views per video and roughly 4,260 subscribers. Sponsorships are not present in recent uploads, so no brand history is available. Based on the rate rule for long-form channels, a sponsored video would be quoted at $150 to $250, which equals an effective CPM of roughly $20 to $35 per 1,000 views for this channel size, compared with $10 to $30 CPM typical for paid ads.

This creator suits music instrument makers, music schools and Japan-focused lifestyle brands seeking an engaged niche audience at a low price point.

Written from RIO ukulele official's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. RIO ukulele official can edit or remove this page at any time.

Questions about RIO

How much does RIO ukulele official charge for a sponsored video?

Based on the channel's median of about 517 views, a sponsored video is estimated at $150 to $250 per video. This is a rate range computed from the Starbooked rate rule, not a quoted price from the creator.

What does RIO ukulele official post about on YouTube?

The channel posts ukulele instrumental performances, including jazz standards, bossa nova, pop covers and live concert recordings. Many titles feature Michael Jackson, Pat Metheny and Brazilian-style pieces.

How do I contact RIO ukulele official for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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