Starbooked

Jacob Wade (Roadmap Money)

@roadmapmoney · US · EN

Jacob Wade (@roadmapmoney) is a personal finance creator based in the United States who makes long-form videos on ETFs, index funds, budgeting apps and retirement investing. The channel has about 25 thousand subscribers and a median of roughly 16 thousand views per video, posting about one video per week. Rates run $300 to $550 per sponsored video.

Why brands book Jacob

Reach US investors actively choosing ETFs, brokerages and savings accounts

  • Median of about 15,700 views per video across 154 uploads
  • Top videos reach 70,000 to 150,000 views on ETF and brokerage topics
  • Roughly 26 percent of recent videos already carry sponsorships
Best forbrokerage and robo-advisor signupsfintech budgeting appshigh-yield savings accounts
Watch forViews vary widely; most videos sit well below the top hits, so budget against the median.

Brand fit report

Content

Topics, IAB taxonomy
Financial Planning60%
Investing30%
Personal Finance Software10%
Formats
long-form explainer, product review and walkthrough, portfolio backtest comparison
Tone
informative, methodical
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
15 to 25 minutes

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement1.5%
Likes and comments per view on recent videos
Audience asks aboutwhich ETFs or index funds to buyhow to open and fund a brokerage or Roth IRA accounthow much to invest to retire early
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
35%women
65%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

26%of the last 50 videos were sponsored
Nativeproduct shown in use
Brands seen
None yet
Categories promoted
brokerage accounts, high-yield savings, budgeting software, financial research tools, crypto exchanges
Affiliate links
Yes

Recent videos such as 'What If You Invest $100K in the 5 BEST Vanguard ETFs?' link to Empower, Monarch and Coinbase referral pages, and 'Monarch PLUS Review 2026' carries a free trial offer.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is financial education with no profanity or sensitive material; 'Here's How SPMO is CRUSHING the S&P 500 (The TRUTH)' is typical of the tone.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube25k16k19
Instagram–––

Benchmark score: 74 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days19 / 30
Reach Followers on the main platform5 / 20

Recent videos

Last three uploads, latest 1 days ago.

I’m Jacob Wade, the Founder of Roadmap Money! I am a husband, father, and former full-time RVer! I'm a former Enrolled Agent tax professional. I'm also a financial coach for high earners that want to retire early with a tax-efficient investing plan. This channel helps you learn how to save, invest, and retire before your boss! Subscribe to this channel to follow along! ========== Want to stalk me? Subscribe here: https://www.youtube.com/channel/UCQZgCU3n7mTUME_fIKgE2PA?sub_confirmation=1 Checkout out our website: http://www.RoadmapMoney.com/ Follow us on Instagram: http://www.instagram.co
Jacob Wade (Roadmap Money)'s own profile description on YouTube

Are you Jacob Wade (Roadmap Money)? Claim or remove this profile.

About Jacob Wade (Roadmap Money)

Jacob Wade runs Roadmap Money, a US personal finance channel at @roadmapmoney. He posts long-form videos of 15 to 25 minutes, mostly on ETFs, index funds, dividend strategies, Roth IRAs and budgeting apps. Each video typically walks through a portfolio or product step by step, often with backtests and comparisons. His website, per roadmapmoney.com, describes him as a former Enrolled Agent and financial coach for high earners.

The channel has about 25,000 subscribers and roughly 3 million lifetime views. Based on topic and title patterns, the audience is likely US adults in their late twenties to mid-forties who are saving, investing or planning early retirement. Median views sit near 15,700 per video, with the most successful uploads exceeding 70,000. Estimated sponsorship rates are $300 to $550 per video, which at a median of about 15,700 views works out to roughly $20 to $35 CPM, compared with the typical $10 to $30 CPM for paid ads.

Brands in personal finance, brokerage, savings and budgeting software should book him. The fit is strongest for offers with a clear sign-up path, since the audience acts on product recommendations.

Written from Jacob Wade (Roadmap Money)'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Jacob Wade (Roadmap Money) can edit or remove this page at any time.

Questions about Jacob

How much does Jacob Wade charge for a sponsored video?

Based on his median of about 15,700 views on long-form videos, a sponsored integration is estimated at $300 to $550 per video. Rates are USD and indicative; confirm current pricing on his Starbooked profile.

What does Jacob Wade post about on YouTube?

He posts long-form personal finance videos about ETFs, index funds, dividend investing, Roth IRAs, brokerage accounts and budgeting apps. Many videos compare portfolios or review specific financial products with backtested results.

How do I contact Jacob Wade for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.

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