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Robot Unicorn

Podcast · nurturedfirst.com · EN
Hosted by Jess VanderWier, Scott VanderWier

Robot Unicorn, hosted by Jess VanderWier, a registered psychotherapist, and her husband Scott, covers parenting, mental health, relationships and family topics through candid conversations with guests. The show has 130 episodes released weekly, typically 15 to 40 minutes long. Estimated downloads are roughly 5,000 to 25,000 per episode, with a rate of $90 to $625 per episode for a host-read mid-roll.

Why brands sponsor Robot Unicorn

Engaged parenting audience trusting a psychotherapist-led show with strong ratings

  • 355 Apple ratings averaging 4.9 stars signal an unusually loyal listener base.
  • Weekly episodes on parenting, mental health and family topics keep ads in a supportive context.
  • Hosts discuss tantrums, school refusal and ADHD, matching child-focused products and services.
Best forparenting productschildren's education and wellnessfamily services
Watch forAudience size is estimated from ratings; the show has no published downloads and no sponsor history.

Brand fit report

Content

Topics, IAB taxonomy
Parenting45%
Mental Health25%
Relationships15%
Family and Kids15%
Formats
interview, co-hosted banter, solo monologue
Tone
candid, warm
Language
English
Production
Clean, edited audio
Typical length
15 to 40 minutes

Audience

Commercial intent10/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 355 Apple ratings (band 200 to 1,000, shifted up for a show under two years old) plus weekly cadence, mid-length episodes and a Podcast Index popularity of 9.
Audience asks abouthow to handle tantrums and meltdownshow to support anxious or shy childrenhow to talk to kids about sex and tricky topics
Age
10%18-24
45%25-34
35%35-44
10%45+
Gender
70%women
30%men
Countries
🇺🇸 United States60%
🇨🇦 Canada20%
🇬🇧 United Kingdom10%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; no funding links are listed.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultmedium
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover sex and reproduction education for tweens and sex and intimacy after kids, though the feed is not explicit and is not flagged explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 85 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 7 days ago, a new one about every 7 days.

Join me, Jess VanderWier, a registered psychotherapist, mom of three, and founder of Nurtured First, along with my husband Scott, as we dive deep into the stories of our friends, favourite celebrities, and influential figures. In each episode, we skip the small talk and dive into vulnerable and honest conversations about topics like cycle breaking, trauma, race, mental health, parenting, sex,…
Robot Unicorn's own show description from the podcast feed

Do you make Robot Unicorn? Claim or remove this page.

About Robot Unicorn

Robot Unicorn is a parenting and mental health podcast hosted by Jess VanderWier, a registered psychotherapist and founder of Nurtured First, together with her husband Scott. According to the show's feed and website, episodes feature candid conversations on topics such as tantrums, school refusal, ADHD, sex education for tweens and self-care for burnt-out parents, with guests including clinicians and researchers.

The show has released 130 episodes on a weekly cadence, with a typical length of 15 to 40 minutes according to the RSS feed. Apple Podcasts lists 355 ratings averaging 4.9 stars. Listener figures are estimates: the audience is likely a parent-age group, mostly in the United States, with an estimated 5,000 to 25,000 downloads per episode based on ratings count.

No sponsors were seen in the feed. Based on estimated downloads, a host-read mid-roll would fall around $90 to $625 per episode, which suits parenting and family brands seeking a trusted, values-aligned environment.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Robot Unicorn can edit or remove this page at any time.

Questions about Robot Unicorn

How much does Robot Unicorn charge for a podcast sponsorship?

Robot Unicorn's estimated rate is about $90 to $625 per host-read mid-roll episode, based on an estimated 5,000 to 25,000 downloads per episode. Exact pricing depends on the show's own terms.

What is Robot Unicorn about?

Robot Unicorn is a parenting and mental health podcast hosted by psychotherapist Jess VanderWier and her husband Scott. Episodes cover tantrums, school, ADHD, relationships and family wellbeing.

How do I contact Robot Unicorn about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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