Starbooked

Russ Gries (@rwgresearch), based in the United States, makes long-form engineering and hobby videos covering EV battery reverse engineering, DIY builds, and open-source energy research. With about 62,300 subscribers and roughly 1,030 median views, he uploads about 22 videos a year. Sponsored integrations for this channel are priced at $150 to $250 per video.

Why brands book RWGresearch

Long-form engineering audience for EV and DIY hardware brands

  • About 62,300 subscribers and 19.9 million lifetime views
  • Median of roughly 1,030 views per video across recent uploads
  • Long-form videos around 25 to 80 minutes suit detailed product demos
Best forEV parts and accessorieselectronics and tooling brands
Watch forMedian views are modest and no sponsorship history is visible.

Brand fit report

Content

Topics, IAB taxonomy
Technology45%
Vehicle30%
Hobby15%
Lifestyle10%
Formats
long-form build and teardown series, short personal vlogs, outdoor adventure recaps
Tone
candid, technical
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
8 to 60 minutes for long-form, under 60 seconds for Shorts

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement2.4%
Likes and comments per view on recent videos
Audience asks abouthow the battery or car system was reverse engineeredwhat parts and tools were used in a buildwhether a project is finished or how it turned out
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
20%women
80%men
Countries
🇺🇸 United States85%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsorship disclosures found in the last 50 videos

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles and descriptions are family-appropriate; the channel mentions faith and plane crashes in passing, with no content flagged.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube62k1k5

Benchmark score: 20 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days5 / 30
Reach Followers on the main platform12 / 20

Recent videos

Last three uploads, latest 40 days ago.

Welcome to rwg42985 or RWG research. Here you will find a bunch of my work in open source format. Please be open to ideas, things can be as they don't seem. We all are in this together, help and be helped. Learn and be learned, love and be loved! That's the way to be! we also like to show random project that are in the works and some family stuff as well. Please donate your thoughts and brain power to the projects. Please visit http://rwgresearch.com/ to post on forms and get more info! You can always send me a personal email to rwg42985@aol.com Thanks, and enjoy! ~Russ Webpages: ht
RWGresearch's own profile description on YouTube

Are you RWGresearch? Claim or remove this profile.

About RWGresearch

Russ Gries, who posts as @rwgresearch on YouTube, publishes long-form engineering and hobby videos. Recent work includes a multi-part reverse engineering series on a Toyota bZ4X battery, a Nissan Leaf rebuild series, and open-source energy projects linked from his website at rwgresearch.com, which he describes as his own site.

The channel uploads about 22 videos per year, with a mix of long technical builds and short personal clips. The audience is estimated, not measured, and likely skews toward adult hobbyists and EV owners in the United States.

At a median of roughly 1,030 views, the channel's sponsored rate is $150 to $250 per video, which works out to a CPM of about $20 to $35 per 1,000 views, compared with the $10 to $30 CPM typical of paid ads. Brands in EV parts or hardware tooling who want a technical audience should book him.

Written from RWGresearch's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. RWGresearch can edit or remove this page at any time.

Questions about RWGresearch

How much does Russ Gries charge for a sponsored video?

Based on a median of about 1,030 views, a sponsored integration typically costs $150 to $250 per video, which is a CPM of $20 to $35 per 1,000 views. Rates are estimates derived from channel metrics and may change with the scope of the deal.

What does Russ Gries post about on YouTube?

He posts long-form engineering and hobby videos, including EV battery teardowns, Nissan Leaf modifications, DIY electronics builds, and occasional outdoor adventure recaps. Shorts appear as brief personal clips.

How do I contact Russ Gries for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.