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Saaten-Union – Züchtung ist Zukunft

@saaten-union · DE · DE

Saaten-Union (@saaten-union), a German seed breeding cooperative based in Isernhagen, Germany, runs a YouTube channel of agricultural crop and seed content with about 1,800 subscribers and a median of roughly 1,450 views per video. It posts about two Shorts a month. Sponsored integrations cost about $150 to $250 per video.

Why brands book Saaten-Union

Reach German farmers through a seed company's agronomy channel

  • Median of about 1,450 views per video across roughly 490 uploads
  • Recent Shorts reached 99,681 and 73,128 views, showing occasional breakout reach
  • Roughly 38% of uploads are Shorts, with about 12 uploads in the last 90 days
Best foragricultural equipment and inputsfarm machinery servicerural financial services
Watch forAudience is niche and the channel is mostly the company's own brand content, with low engagement on most videos.

Brand fit report

Content

Topics, IAB taxonomy
Agriculture85%
Business Education15%
Formats
short vertical clips, expert interviews, panel discussions
Tone
informative, practical
Language
German
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 1 to 2 hours for panel series

Audience

Commercial intent40/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.9%
Likes and comments per view on recent videos
Audience asks aboutwhich seed varieties perform best for a given regionhow to time harvest and sowinghow to manage disease such as ergot in rye
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
20%women
80%men
Countries
🇩🇪 Germany85%
🇦🇹 Austria5%
🇨🇭 Switzerland5%
LanguagesGerman 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
seed, crop protection
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own seed brands such as KELDEO and SU HORIZON, and MultiTec, a campaign series by the company.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is about crops and farm work with no flagged themes; 'Mutterkorn' (ergot) videos discuss a crop fungus in agronomic terms only.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.8k1.5k12

Benchmark score: 62 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days12 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 7 days ago.

Die SAATEN-UNION ist ein Verbund mittelständischer Pflanzenzüchter – überwiegend Familienbetriebe – mit über 100-jähriger Züchtungserfahrung. Wir stellen ertragreiche und gesunde Sorten für alle europäischen Anbauregionen zur Verfügung. Das Erfolgskonzept: Praxisnähe und eine unübertroffene Vielfalt von über 40 landwirtschaftlichen Fruchtarten aus konventioneller Züchtung. Die Gesellschafter der SAATEN-UNION sind selbst aktive Landwirte und in ihrer Region fest verwurzelt. Das Ergebnis dieser Nähe zur Praxis sind Sorten, die höchsten ackerbaulichen Ansprüchen gerecht werden. Wir gestalten die
Saaten-Union – Züchtung ist Zukunft's own profile description on YouTube

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About Saaten-Union – Züchtung ist Zukunft

Saaten-Union is a German channel run by Saaten-Union GmbH, a cooperative of medium-sized plant breeders in Isernhagen near Hannover. The channel posts short agronomy clips on maize, rye, cover crops and harvest timing, along with long panel discussions on crop management. Most videos are produced in-house and feature company breeders and partner farmers.

Based on channel data, the audience is likely German farmers, agronomists and agricultural students, with an estimated skew toward older male viewers. Median views sit around 1,450 per video, while a few clips have passed 70,000 views. Viewing is mostly in German and concentrated in Germany.

Brands that sell agricultural equipment or inputs can use this channel to reach practitioners. Sponsored integrations are estimated at $150 to $250 per video. That works out to roughly $4 to $8 per 1,000 median views on Shorts, which is cheaper than typical paid-ad CPMs of $10 to $30.

Written from Saaten-Union – Züchtung ist Zukunft's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Saaten-Union – Züchtung ist Zukunft can edit or remove this page at any time.

Questions about Saaten-Union

How much does Saaten-Union charge for a sponsored video?

Based on the channel's median views and Shorts-heavy catalog, sponsored integrations are estimated at roughly $150 to $250 per video. The channel shows no paid sponsorships in its recent uploads, so rates are a modeled estimate.

What does Saaten-Union post about on YouTube?

The channel posts agronomy content, including short clips on maize, rye, cover crops, ergot disease and harvest timing. It also publishes longer panel discussions on crop management and profiles of farmers and breeders from its cooperative.

How do I contact Saaten-Union for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so you can send a brief and get a quote from the channel's team.