Safiyah Tasneem
Safiyah Tasneem (@safiyahtasneemmua) is a beauty creator and blogger based in the United Kingdom who makes swatch, makeup tutorial and dupe videos. Her channel has about 6,300 subscribers and a median of roughly 3,400 views per video, with no uploads in the past year. Sponsored integrations are quoted at $150 to $250 per video.
Lip swatch specialist with deep-shade and olive skin tone expertise
- Median of about 3,400 views per video across 34 uploads
- Top swatch video reached 211,802 views, showing strong lipstick-category demand
- Sponsored integrations quoted at $150 to $250 per video, a CPM of $20 to $35 per 1,000 views
Brand fit report
Content
- Formats
- lipstick swatch videos, makeup tutorials, get ready with me chats
- Tone
- detailed, friendly
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 4 minutes for swatches, 8 to 15 minutes for tutorials
Audience
Commercial
- Brands seen
- Huda Beauty
- Categories promoted
- cosmetics, makeup
- Affiliate links
- Yes
Video titled 'Hudabeauty blush filter swatches, which is your fave shade? #hudabeauty #hudabeautyblush [ad pr]' carries a paid-partnership tag.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged titles or descriptions in the recent videos; content is cosmetics swatches and tutorials.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 6.3k | 3.4k | 0 |
Benchmark score: 51 / 100
Public rule, same for everyone. How it works.
Recent videos
▶tricky to find a dupe of but this is pretty close and a long · 7.2k views
▶Hudabeauty blush filter swatches, which is your fave shade? · 1.4k views
▶My foundation/base shades swatched all together · 1.8k viewsLast three uploads, latest 819 days ago.
Safiyah Tasneem (previously frootibeauty) 💕 Mummy 💄 Beauty Content Creator & Blogger (est. 2010) 🥑 Nutrition Grad 📧 info@safiyahtasneem.com www.safiyahtasneem.com
About Safiyah Tasneem
Safiyah Tasneem is a beauty creator and blogger based in the United Kingdom, whose channel is built around lipstick and foundation swatches, makeup tutorials and drugstore dupe comparisons. The channel has about 6,300 subscribers and 34 videos, with a median of roughly 3,400 views per video. Her most-watched videos are lipstick swatch series on deep and olive skin tones. The channel description identifies her as a beauty content creator and blogger; this detail comes from the channel description rather than a separate website.
Viewers appear to be mostly women aged roughly 25 to 34, with an audience concentrated in the United Kingdom (estimated). Sponsored content is rare, with one disclosed Huda Beauty integration in the recent uploads. Affiliate links are flagged on the channel.
A sponsored integration is quoted at $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 median views, compared with $10 to $30 CPM for paid ads. Brands seeking detailed shade and texture reviews for deep and olive skin tones should consider booking her, but confirm current activity first given the lack of recent uploads.
Written from Safiyah Tasneem's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Safiyah Tasneem can edit or remove this page at any time.
Questions about Safiyah
How much does Safiyah Tasneem charge for a sponsored video?
Based on her median of about 3,400 views and a $20 to $35 CPM range, Safiyah Tasneem's sponsored integrations are quoted at $150 to $250 per video. Rates are estimates from public channel data and may differ from her actual terms.
What does Safiyah Tasneem post about on YouTube?
Safiyah Tasneem posts lipstick and foundation swatches, makeup tutorials, and drugstore dupe comparisons, often on deep and olive skin tones. Her channel description identifies her as a beauty creator and blogger. Her most-viewed videos are swatch series for Huda Beauty and L'Oreal lipsticks.
How do I contact Safiyah Tasneem for a brand deal?
Her public contact email is listed in the channel description. Full contact details unlock on Starbooked for $0.80. She is not currently a boosted creator on Starbooked, so bookings go through direct contact rather than the Starbooked booking flow.
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