Starbooked

Saga Thing

Hosted by John Sexton, Andy Pfrenger

Saga Thing, hosted by Dr. John Sexton and Dr. Andy Pfrenger, puts the Icelandic sagas of the Icelanders on trial through close readings and scholarly discussion of medieval Iceland. The show has 224 episodes released roughly every 24 days, typically 60 to 100 minutes long. Estimated downloads per episode are 500 to 3,000, with a rate of $40 to $90 per host-read mid-roll.

Why brands sponsor Saga Thing

Engaged medieval history listeners who finish long, scholarly episodes

  • Two literature professors discuss Icelandic sagas across 224 episodes
  • Apple Podcasts rating of 4.9 from 418 ratings signals a loyal audience
  • Episodes typically run 60 to 95 minutes, giving room for a host-read spot
Best forbooks and education brandstravel to Icelandhistory and museum programs
Watch forAudience is niche and estimated, with no download data published; expect modest reach.

Brand fit report

Content

Topics, IAB taxonomy
Books and Literature55%
History35%
Film and TV10%
Formats
co-hosted discussion, chapter-by-chapter readthrough, interview, themed briefs
Tone
scholarly, playful
Language
English
Production
Home recording
Typical length
60 to 95 minutes

Audience

Commercial intent5/100
Comments asking for links, prices or where to buy
Sentiment90/100
Estimated from titles, descriptions and engagement
Est. downloads per episode500–3k
Estimated, confidence 50%: 418 Apple ratings suggests 5,000 to 25,000 in a band, but the show's niche, 224 episodes, roughly 24-day cadence, no sponsors and a low Podcast Index popularity of 5 point to the lower estimate of 500 to 3,000 per episode.
Audience asks aboutWhat happens in a specific Icelandic sagaHow accurate the sagas are as historyWhich sagas are worth reading first
Age
10%18-24
20%25-34
25%35-44
45%45+
Gender
40%women
60%men
Countries
🇺🇸 United States50%
🇬🇧 United Kingdom15%
🇨🇦 Canada10%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed, and the website lists a store and Discord but no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultmedium
Drugslow
Violencemedium
Politicslow

The show covers violent saga content such as feuds and killings, as in the 'Best Bloodshed' and 'Body Count' pages, while episode titles are academic and not explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 72 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks14 / 30
Reach Estimated downloads per episode, 20k is full marks2 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 24 days.

Discover what Vikings did when they were at home in this fun medieval history and literature podcast about the Icelandic sagas. Hosted by two medieval literature professors with beards.
Saga Thing's own show description from the podcast feed

Do you make Saga Thing? Claim or remove this page.

About Saga Thing

Saga Thing is a history and literature podcast in which Dr. John Sexton of Bridgewater State University and Dr. Andy Pfrenger of the University of Mississippi put the Icelandic sagas on trial. Per the show's website, the hosts met in graduate school in Medieval Studies and launched the show in 2013 to read, review and discuss the sagas. The show reviews sagas chapter by chapter, interviews scholars, and includes themed briefs and holiday specials.

The feed lists 224 episodes, released roughly every 24 days, with a median episode length of about 94 minutes. Apple Podcasts shows 418 ratings with an average of 4.9. Listeners are estimated, not measured, and are likely readers of medieval literature and history, with the largest group in the United States. Estimated downloads are 500 to 3,000 per episode.

No sponsors appear in the feed or on the website. A host-read mid-roll is estimated at $40 to $90 per episode, based on the estimated audience. It suits book publishers, educational and travel brands, and cultural institutions seeking a focused, engaged audience.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Saga Thing can edit or remove this page at any time.

Questions about Saga Thing

How much does Saga Thing charge for a podcast sponsorship?

Estimated at $40 to $90 per host-read mid-roll, based on an estimated 500 to 3,000 downloads per episode. Actual rates depend on the show's own terms and audience data.

What is Saga Thing about?

Saga Thing is a medieval history and literature podcast where two professors discuss and review the Icelandic sagas, chapter by chapter, with interviews and themed episodes.

How do I contact Saga Thing about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can be booked through Starbooked directly, so check the listing for availability.

Similar creators

Podcast and other creators in medieval history, ranked by score.

CreatorNichesEst. downloadsMedian viewsRateScore
booksliterature50k–$360–2000100
booksliterature15k–$90–62099
literatureancient history5k–$40–20077
literatureclassical literature5k–$40–20072
poetryliterature50k–$360–200070
booksliterature8.5k–$90–30013