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Sandra Birchmore case — Matthew Farwell trial: Commonwealth Confidential

Podcast · www.nbcboston.com · EN

Commonwealth Confidential, published by NBC10 Boston, provides nightly coverage of Massachusetts criminal trials, currently the Matthew Farwell trial over the death of Sandra Birchmore. The show has 189 episodes, publishes near-daily with episodes of about 21 minutes, and has an estimated 20,000 to 80,000 downloads per episode (estimated). Host-read sponsorship estimated at $360 to $2,000 per episode.

Why brands sponsor Sandra Birchmore case — Matthew Farwell trial: Commonwealth Confidential

Daily Massachusetts trial coverage with a dedicated, news-minded true crime audience

  • Near-daily episodes of about 21 minutes keep a sponsor present across a long trial season.
  • Apple Podcasts shows 354 ratings and a network publisher, signaling an established listener base.
  • Coverage is local to Massachusetts, suiting regional brands and services.
Best forregional brand awarenesslocal services
Watch forViolent subject matter and a 3.3 Apple average rating call for careful contextual placement.

Brand fit report

Content

Topics, IAB taxonomy
True Crime85%
News15%
Formats
trial recap, interview, news report
Tone
serious, informative
Language
English
Production
Clean, edited audio
Typical length
18 to 23 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment45/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 45%: 354 Apple ratings (band 1,000 to 5,000 ratings), 189 episodes, daily cadence, network publisher, Podcast Index popularity 9.
Audience asks aboutWhat evidence was presented at the trialWhat happened in the Sandra Birchmore deathWhat comes next in the case
Age
12%18-24
25%25-34
25%35-44
38%45+
Gender
55%women
45%men
Countries
🇺🇸 United States92%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultmedium
Drugslow
Violencehigh
Politicslow

Episode titles cover a murder trial and a death ruled a suicide, with violent crime as the core subject matter.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 37 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence0 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 1 days.

Season 1: The Karen Read Murder Trial: Canton Confidential. Nightly coverage of the Karen Read murder trial and her allegations of a cover-up over the killing of her boyfriend, Boston Police Officer John O'Keefe. Season 2: Commonwealth Confidential: The Brian Walshe Murder trial. Nightly coverage of the Brian Walshe murder trial as questions swirl about what really happened to his missing wife,…
Sandra Birchmore case — Matthew Farwell trial: Commonwealth Confidential's own show description from the podcast feed

Do you make Sandra Birchmore case — Matthew Farwell trial: Commonwealth Confidential? Claim or remove this page.

About Sandra Birchmore case — Matthew Farwell trial: Commonwealth Confidential

Commonwealth Confidential is a true crime and news podcast from NBC10 Boston that delivers nightly coverage of criminal trials in Massachusetts. The current season follows the Matthew Farwell trial over the death of Sandra Birchmore, and earlier seasons covered the Karen Read, Brian Walshe, Kelsey Fitzsimmons, Stefon Diggs and Lindsay Clancy trials, according to the feed. The show has 189 episodes, publishes almost daily, and episodes typically run about 21 minutes, per the RSS feed.

The show is published by NBC10 Boston, and the NBC Boston website describes the station as a source of breaking local news and weather for Massachusetts and New Hampshire. The feed does not list a host by name. On Apple Podcasts the show holds 354 ratings with an average of 3.3 out of 5. Listener figures are not published; estimated downloads sit between 20,000 and 80,000 per episode, based on ratings volume, cadence and network publisher status.

The feed shows no sponsors. Estimated host-read rates are $360 to $2,000 per episode. Brands seeking regional reach in Massachusetts, or local services, may find the show a fit, though its violent subject matter calls for careful placement.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Sandra Birchmore case — Matthew Farwell trial: Commonwealth Confidential can edit or remove this page at any time.

Questions about Sandra Birchmore case — Matthew Farwell trial: Commonwealth Confidential

How much does Commonwealth Confidential charge for a podcast sponsorship?

Estimated host-read rates are about $360 to $2,000 per episode, based on an estimated 20,000 to 80,000 downloads per episode at $18 to $25 per 1,000. Exact rates depend on the publisher's terms.

What is Commonwealth Confidential about?

It is a true crime and news podcast from NBC10 Boston with nightly coverage of Massachusetts criminal trials, currently the Matthew Farwell trial over the death of Sandra Birchmore.

How do I contact Commonwealth Confidential about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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