Starbooked

Funké Ogunkoya (@sassyfunke) is a travel expert and author based in the United Kingdom who makes honest flight reviews, visa guidance, airport guides and passenger rights content for Nigerian and African travellers. Her channel has about 89,400 subscribers and a median of roughly 4,100 views per video, posting several times a week with a rate of about $150 to $250 per sponsored video.

Why brands book Sassy

Reach Nigerian and African travellers with trusted, practical flight and visa advice

  • About 89,400 subscribers and a median of roughly 4,100 views per video across the last 30 uploads
  • Long-form reviews such as the RwandAir Lagos review reached about 13,300 views
  • Sponsored rate of about $150 to $250 per video, roughly $16 to $20 CPM on median views versus $10 to $30 for paid ads
Best forairlines and airport services for African routesfintech and money transfertravel insurance and visa services
Watch forMedian views are modest for the subscriber count, and the rate is set by Shorts-heavy output, so expect smaller reach than headline numbers suggest.

Brand fit report

Content

Topics, IAB taxonomy
Travel70%
Business Travel10%
Society20%
Formats
short vertical explainers, long-form flight reviews, reaction and commentary clips
Tone
direct, informative
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 1 to 3 minutes for long-form reviews

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement2.3%
Likes and comments per view on recent videos
Audience asks abouthow to renew or get a Nigerian passportwhich airlines and routes are worth flying from Africavisa requirements and interview problems for the UK and US
Age
20%18-24
45%25-34
25%35-44
10%45+
Gender
55%women
45%men
Countries
🇳🇬 Nigeria40%
🇬🇧 United Kingdom25%
🇺🇸 United States10%
🇨🇦 Canada5%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
airline and travel services (partner listed in channel description, no sponsored video found), travel guides and digital products (affiliate and selar links)
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; the channel description lists Delta Air Lines, WhatsApp and WorldRemit as partners and links to affiliate and digital product pages.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Titles such as "The #1 Reason Nigerians Get Arrested Abroad (It's Not Drugs)" touch on legal and border issues but carry no explicit content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube89k4.1k30

Benchmark score: 54 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers6 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform18 / 20

Recent videos

Last three uploads, latest 2 days ago.

👋🏽 I'm Funké Ogunkoya — Travel Expert, Author & Travel Communicator of the Year 🏆 Helping Africans navigate the world smarter. Honest flight reviews, visa intelligence, airport guides and passenger rights for Nigerian & African travellers globally. INSEAD MBA • Ex-JP Morgan • BBC • 12M+ views ✈️ Flights • 🛂 Visas • 🏛️ Airports • 💺 Passenger Rights • 💰 Flight Deals 📖 Lagos Travel Guide → amzn.to/34SQDK6 📋 Lagos Airport Handbook → selar.com/lagos_airport_handbook 🤝 Brand partnerships & speaking: hello@sassyfunke.com Partners: Delta Air Lines • WhatsApp • WorldRemit 🌐 sassyfunke.com 📱 inst
Sassy Funke's own profile description on YouTube

Are you Sassy Funke? Claim or remove this profile.

About Sassy Funke

Funké Ogunkoya, known online as @sassyfunke, runs a travel channel aimed at Nigerian and African travellers. Her content covers honest flight reviews, visa intelligence, airport guides and passenger rights, mostly delivered on camera in short vertical videos with some longer reviews. The channel is listed in the creator's own website and description as a travel expert and author, and the channel has about 89,400 subscribers and around 13 million total views.

The audience is estimated to be mainly English-speaking Africans and members of the diaspora in the United Kingdom, United States and Canada, with the largest share in Nigeria. Viewers tend to be working-age adults planning trips, passport renewals or visa applications. Median views sit near 4,100 per video, and the channel posts roughly 30 videos in a 90-day window.

Brands seeking to reach this group can book a sponsored integration for about $150 to $250 per video. Against paid ads with a $10 to $30 CPM, this works out to about $16 to $20 CPM on median views, making it a useful fit for airlines, money transfer and travel service brands targeting African travellers.

Written from Sassy Funke's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sassy Funke can edit or remove this page at any time.

Questions about Sassy

How much does Sassy Funke charge for a sponsored video?

Sassy Funke's sponsored integrations are estimated at $150 to $250 per video, based on a median of about 4,100 views on long-form and Shorts content. Final pricing depends on format, usage rights and deliverables, so contact the creator for a confirmed quote.

What does Sassy Funke post about on YouTube?

Sassy Funke posts about flights, visas, airports and passenger rights for Nigerian and African travellers. Typical videos include honest airline reviews, passport renewal guidance, airport transfer tests and visa interview advice, mostly in short on-camera clips.

How do I contact Sassy Funke for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, and the channel description also lists a brand partnerships email for enquiries.

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