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School of Podcasting: Expert Tips for Launching and Growing Your Podcast

Hosted by Dave Jackson

School of Podcasting, hosted by Dave Jackson, covers launching, growing and monetizing podcasts. The show has 1,000 episodes in its feed, released weekly, with a median length of about 39 minutes. Estimated downloads per episode are 5,000 to 25,000 (estimated), with a rate of $90 to $625 per host-read mid-roll ad.

Why brands sponsor School of Podcasting: Expert Tips for Launching and Growing Your Podcast

Reach working podcasters who are actively investing in growth and tools

  • Audience is made up of podcast creators and marketers deciding which tools and services to buy.
  • Eighteen years of weekly episodes and a 1,000-episode archive give long-tail discovery.
  • Apple Podcasts rating of 4.6 from 348 ratings signals a loyal listener base.
Best forpodcast hosting and production toolsaudio editing and recording gearmarketing services for creators
Watch forAudience is niche and creator-heavy, so consumer product reach will be limited.

Brand fit report

Content

Topics, IAB taxonomy
Business40%
Marketing30%
Education20%
Technology & Computing10%
Formats
solo monologue, interview, listener feedback segment
Tone
practical, encouraging
Language
English
Production
Clean, edited audio
Typical length
30 to 50 minutes

Audience

Commercial intent55/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: 348 Apple ratings put the show in the 200 to 1,000 band, shifted for an 18-year-old show with a 1,000-episode archive and weekly cadence, and a popularity score of 9.
Audience asks aboutHow to grow a podcast audienceHow to monetize a podcastHow many downloads a podcast needs
Age
10%18-24
35%25-34
30%35-44
25%45+
Gender
40%women
60%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
🇦🇺 Australia7%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
Yes

Funding link to Buy Me a Coffee and a website reference to affiliate resources; no sponsor mentions found in the feed for the last 20 episodes.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Episode titles cover podcast business topics, such as 'How To Deal With Online Trolls', with no explicit flag set.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 85 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks28 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 7 days ago, a new one about every 7 days.

You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.
School of Podcasting: Expert Tips for Launching and Growing Your Podcast's own show description from the podcast feed

Do you make School of Podcasting: Expert Tips for Launching and Growing Your Podcast? Claim or remove this page.

About School of Podcasting: Expert Tips for Launching and Growing Your Podcast

School of Podcasting is a show hosted by Dave Jackson, described on the show's website as a podcaster with a Podcaster Hall of Fame induction. The show covers launching, growing and monetizing podcasts, with episodes on topics such as analytics, RSS, and creator business models. Recent episodes include 'Could AI Make Podcast Advertising Obsolete?' and 'How Many Podcast Downloads Do You Actually Need to Keep Going?' according to the feed.

The feed lists 1,000 episodes, released weekly, with a median length of about 39 minutes. The show has a 4.6 rating from 348 Apple Podcasts ratings, per Apple Podcasts. Listeners are likely working or aspiring podcast creators and marketers; this is an estimate, not published data.

No sponsor mentions were found in the recent feed, and the show links to a Buy Me a Coffee funding page. Estimated downloads of 5,000 to 25,000 per episode would support a host-read mid-roll rate of roughly $90 to $625 per episode. Podcast tool companies and creator service providers are the best fit.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. School of Podcasting: Expert Tips for Launching and Growing Your Podcast can edit or remove this page at any time.

Questions about School of Podcasting: Expert Tips for Launching and Growing Your Podcast

How much does School of Podcasting charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll is estimated at roughly $90 to $625 per episode. Final pricing depends on the terms agreed with the host.

What is School of Podcasting about?

School of Podcasting, hosted by Dave Jackson, covers how to start, grow and monetize a podcast. It publishes weekly episodes, typically 30 to 50 minutes long, aimed at creators.

How do I contact School of Podcasting about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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