Starbooked

Daria Bagina (@scrummastered), based in Canada, makes YouTube videos on Scrum, agile teamwork and meeting facilitation for Scrum Masters and agile leaders. The channel has about 40,300 subscribers and a median of roughly 2,100 views per video, with about half its uploads as Shorts. It posts irregularly, with no uploads in the past 90 days. Sponsored integration rates run about $150 to $250 per video.

Why brands book ScrumMastered

Reach Scrum Masters and agile leaders with focused, professional audiences

  • About 40,300 subscribers and roughly 2,100 median views per video
  • Median engagement of 2.7 percent, with a like rate of 2.5 percent
  • Estimated rate of $150 to $250 per video, about $4 to $8 CPM on Shorts-heavy views
Best foragile and project management softwareprofessional training and certifications
Watch forUploads have paused for over a year and recent views are modest.

Brand fit report

Content

Topics, IAB taxonomy
Business70%
Education20%
Careers10%
Formats
short tips, podcast interviews, webinar clips, explainer videos
Tone
instructive, direct
Language
English
On camera
Yes, talking head
Production
Phone, natural light
Typical length
under 60 seconds for Shorts, 15 to 20 minutes for long-form

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Engagement2.7%
Likes and comments per view on recent videos
Audience asks abouthow to run more effective Scrum meetingshow to handle stakeholder pressure as a Scrum Masterwhether Scrum Masters need technical knowledge
Age
10%18-24
40%25-34
35%35-44
15%45+
Gender
45%women
55%men
Countries
🇺🇸 United States35%
🇬🇧 United Kingdom15%
🇨🇦 Canada10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
professional training, agile certification, digital templates
Affiliate links
Yes

No sponsorship disclosures found in the last 50 videos; the channel description links to a paid online store for guides and templates and mentions a mentorship offer.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles cover workplace practices such as meetings, Scrum and SAFe with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube40k2.1k0

Benchmark score: 15 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers7 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform8 / 20

Recent videos

Last three uploads, latest 618 days ago.

Hi, my name is Daria Bagina. Welcome to my channel where I share actionable tips on how to build awesome teams! I focus a lot on the Scrum Master role as I'm a Professional Scrum Trainer with Scrum.org and an experienced Scrum Master myself. I also share practices and tools for facilitation, tips about leadership, teamwork, and more! Join my newsletter to get practical insights right in your inbox including some special offers and promotions: 📩 scrummastered.com/free-downloads/ 📥 Check my online store for guides and templates at store.scrummastered.com Let's stay in touch: 👉 LinkedIn:
ScrumMastered's own profile description on YouTube

Are you ScrumMastered? Claim or remove this profile.

About ScrumMastered

Daria Bagina runs the ScrumMastered YouTube channel from Canada, posting short and long-form videos on Scrum, agile coaching and team facilitation. Nearly half of the 354 uploads are Shorts, and the typical long-form video runs about 15 to 20 minutes. The channel has about 40,300 subscribers and a median of around 2,100 views per video, and the channel's recent output has slowed, with no uploads in the last 90 days.

The audience is estimated to be mostly working professionals in software, product and project roles, concentrated in the United States, United Kingdom and Canada. Viewers appear to be practitioners looking for practical meeting and team tips. Brand work is not visible in recent uploads; the channel promotes its own paid templates and training.

Sponsored integrations are estimated at $150 to $250 per video, roughly $20 to $35 CPM on long-form views and $4 to $8 CPM on Shorts-heavy views, compared with typical paid-ad CPMs of $10 to $30. Brands selling agile tools or professional training to Scrum practitioners should consider booking.

Written from ScrumMastered's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. ScrumMastered can edit or remove this page at any time.

Questions about ScrumMastered

How much does Daria Bagina charge for a sponsored video?

Based on her median views, a sponsored integration is estimated at $150 to $250 per video. Rates are estimates derived from the channel's view data, not a published price list, so confirm terms directly with the creator.

What does Daria Bagina post about on YouTube?

She posts about Scrum, agile coaching, meeting facilitation and the Scrum Master role, mostly through short tip videos and long-form podcast conversations. Some videos cover industry frameworks such as SAFe and the DORA report.

How do I contact Daria Bagina for a brand deal?

The channel lists hello@scrummastered.com for business enquiries. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.