Seng Nickerson (@sengerson), based in the United States, makes home and DIY videos covering home renovation, product reviews, organization tips and craft projects. The channel has about 3,800 subscribers and a median of 543 views per video, uploads roughly every two months, and a sponsored integration is estimated at $150 to $250 per video.
Household product reviews from a family home with steady, search-driven views
- Median of 543 views per video, with the top video at 52,702 views shows evergreen search reach
- Sponsored share of 24 percent across the last 30 videos
- Long-form reviews run 4 to 14 minutes, giving room for detailed product demos
Brand fit report
Content
- Formats
- product review, step-by-step tutorial, home tour, Shorts commentary
- Tone
- practical, warm
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 3 to 8 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- home goods, kitchen appliances, fitness equipment, craft tools
- Affiliate links
- Yes
Several long-form product reviews such as the Sole F85 treadmill and Evo grill cooktop review are flagged as sponsored or affiliate-linked, though no brand names were detected in the metadata.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
No flagged content found in the recent titles; the channel covers home projects and family life.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 3.8k | 543 | 6 |
Benchmark score: 25 / 100
Public rule, same for everyone. How it works.
Recent videos
▶AI Can Draft Requirements, But You Still Own the Problem #Sh · 7 views
▶AI Agents Are Process Mirrors, Not Just Tools #Shorts · 5 views
▶Day 9 of Building in Public: AI Tools vs. Human Taste #Shor · 4 viewsLast three uploads, latest 1 days ago.
I'm a modern, working mom sharing my love for photography, home renovations, product reviews, home management/organizational tips, fun DIY craft projects, and digital scrapbooking. By sharing my family life experiences through my blog, my hope is to be able to inspire others to also balance parenthood and their careers while going through the same thing. My hope is that you find encouragement and community through my videos. Please subscribe and don't hesitate to say hi!! For all business inquiries, please reach out to me at email@sengerson.com.
Are you Seng Nickerson - Home & DIY? Claim or remove this profile.
About Seng Nickerson - Home & DIY
Seng Nickerson (@sengerson) is a United States creator who posts home and DIY videos, including renovation projects, product reviews, organization tips and craft tutorials. Her channel has about 3,800 subscribers and roughly 1.5 million lifetime views, and uploads come about every two months.
The content is practical and mostly long-form, and the audience is estimated to be mostly women aged 25 to 44 in the United States. Her older videos, such as the IKEA Skadis organization guide, still draw steady search traffic. These viewership figures are estimates from public channel data.
Brands looking for home goods or appliance reviews can book her at an estimated $150 to $250 per video. That works out to a CPM of $20 to $35 per 1,000 views, compared with the $10 to $30 CPM typical for paid ads.
Written from Seng Nickerson - Home & DIY's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Seng Nickerson - Home & DIY can edit or remove this page at any time.
Questions about Seng
How much does Seng Nickerson charge for a sponsored video?
Based on a median of 543 views on long-form videos, a sponsored integration is estimated at $150 to $250 per video. Rates are estimates from public data, so confirm terms directly with the creator.
What does Seng Nickerson post about on YouTube?
Seng Nickerson posts home and DIY content, including product reviews, IKEA hacks, patio and decor projects, and craft tutorials. Many videos are long-form, and the channel also posts occasional Shorts about product management and AI.
How do I contact Seng Nickerson for a brand deal?
Business inquiries are listed on the channel. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.
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