Starbooked

Сергей Лашин

@sergeylashin · RU · RU

Sergey Lashin (@sergeylashin) is a Russian architect and founder of the interior design studio VPROEKTE, posting from Moscow-area projects. His channel has about 1,250 subscribers, roughly 97 videos, and a median of 453 views per video. He uploads around 21 videos per quarter, mostly short vertical clips on interior planning. Sponsored integration rates run $150 to $250 per video for Shorts-led content.

Why brands book Сергей

Architect-led interior design channel reaching homeowners planning apartment renovations

  • Median of 453 views per video across 30 recent uploads, with a p90 of 1,120
  • Around 21 uploads in 90 days, keeping the feed active for brand placements
  • Shorts-led format (median 30 seconds) suits quick product or finish showcases
Best forhome decor and lighting brandsbuilding materials and finishesfurniture and smart home products
Watch forAudience is Russian-speaking and engagement is modest; judge fit against your target market first.

Brand fit report

Content

Topics, IAB taxonomy
Home & Garden80%
Real Estate20%
Formats
vertical short-form tips, project walkthroughs, construction behind-the-scenes
Tone
professional, instructive
Language
Russian
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment60/100
Positive share of 30 comments
Engagement0.2%
Likes and comments per view on recent videos
Audience asks abouthow to plan a small apartment layoutwhich lighting and finishes make a room feel cozierhow much a full-cycle interior design project costs
Age
10%18-24
40%25-34
35%35-44
15%45+
Gender
60%women
40%men
Countries
Russia90%
Other10%
LanguagesRussian 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
interior design services
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the recurring description line promotes the studio's own design services rather than a third-party sponsor.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is interior design and construction tips with no flagged titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube1.3k45321

Benchmark score: 67 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers45 / 50
Activity Uploads in the last 90 days21 / 30
Reach Followers on the main platform0 / 20

Recent videos

Last three uploads, latest 40 days ago.

Привет! Меня зовут Сергей Лашин — основатель и руководитель студии архитектуры и дизайна интерьеров VPROEKTE. Более 10 лет мы создаём интерьерные проекты полного цикла — от концепции и планировочных решений до реализации и сопровождения строительства. Работаем с жилыми пространствами разного масштаба, формируя среду, которая поддерживает сценарии жизни семьи и сохраняет актуальность на годы вперёд. На канале делимся профессиональным опытом: — разбираем интерьерные решения и планировки — показываем проекты студии и процессы реализации — рассказываем о подходах к проектированию — делимся практ
Сергей Лашин's own profile description on YouTube

Are you Сергей Лашин? Claim or remove this profile.

About Сергей Лашин

Sergey Lashin runs the Russian-language YouTube channel @sergeylashin, where he posts short-form videos on interior planning, lighting, finishes and apartment renovation. According to his website and channel description, he is the founder of the architecture and interior design studio VPROEKTE, with more than ten years of full-cycle project work.

The channel has about 1,250 subscribers and 97 videos, and in the last 30 uploads the median view count is 453. Most clips run under a minute and the studio publishes about two to three times a week. Viewers are likely homeowners and renters in Russia, mostly aged 25 to 44, who are planning renovations or comparing layouts. These audience figures are estimates.

Brand work to date is limited to the studio's own services; no third-party sponsorships were found. Based on the 453 median views, a sponsored video is estimated at $150 to $250, a CPM of $20 to $35 per 1,000 views for long-form or $4 to $8 for Shorts, compared with typical paid ad CPMs of $10 to $30. Home decor and building brands targeting Russian-speaking homeowners should consider booking.

Written from Сергей Лашин's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Сергей Лашин can edit or remove this page at any time.

Questions about Сергей

How much does Sergey Lashin charge for a sponsored video?

Based on his median of 453 views and Shorts-heavy catalog, a sponsored integration is estimated at $150 to $250 per video. Final rates are set by the creator. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

What does Sergey Lashin post about on YouTube?

He posts short vertical videos on interior design, apartment layouts, lighting, finishes and renovation process, often showing projects from his studio VPROEKTE. Titles focus on practical design tips and project reveals, mostly in Russian.

How do I contact Sergey Lashin for a brand deal?

Contact details unlock on Starbooked for $0.80. The channel description also lists a studio email for project inquiries. Boosted creators can be booked directly through Starbooked.

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