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Sex, Lies, and Spray Tans, hosted by Cheryl Burke, covers Dancing with the Stars history, behind-the-scenes drama, and celebrity relationships with former partners and co-stars. The show has 426 episodes, released about every two days, with a median length near 37 minutes. Estimated downloads per episode are 20,000 to 80,000 (estimated), with a rate of roughly $360 to $2,000 per episode.

Why brands sponsor Sex, Lies, and Spray Tans

Dancing with the Stars insider show with a loyal, engaged reality TV audience

  • 426 episodes released about every two days, giving sustained weekly presence
  • 921 Apple ratings averaging 4.8 stars signal an engaged listener base
  • Guests are celebrities and former partners, creating frequent talk-about moments
Best forDating apps and relationship servicesBeauty and self-care productsStreaming and entertainment promotions
Watch forFrequent divorce and relationship drama, plus strong language, may not suit family-oriented brands.

Brand fit report

Content

Topics, IAB taxonomy
Television60%
Dating and Relationships30%
Celebrity News10%
Formats
co-hosted banter, interview, guest conversation
Tone
playful, candid
Language
English
Production
Studio production
Typical length
35 to 50 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Est. downloads per episode20k–80k
Estimated, confidence 60%: 921 Apple ratings (1,000 to 5,000 band), show under three years old so shifted up one band, iHeart network hosting, weekly-to-biweekly cadence, and popularity 9 in the Podcast Index.
Audience asks aboutWhat happened behind the scenes on Dancing with the StarsWhich celebrity relationships and divorces are being discussedWhat lessons guests learned from divorce and dating
Age
15%18-24
30%25-34
30%35-44
25%45+
Gender
65%women
35%men
Countries
🇺🇸 United States85%
🇨🇦 Canada5%
🇬🇧 United Kingdom5%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
iHeartPodcasts
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the network is iHeartPodcasts and no funding links are listed.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultmedium
Drugslow
Violencelow
Politicslow

Episode title 'Don’t F**k Around, Get A Prenup!' uses strong language and the feed is not flagged explicit, while sexual and relationship themes run throughout.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 98 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks20 / 20

Recent episodes

Last six episodes from the show's feed, latest 2 days ago, a new one about every 2 days.

Professional dancer Cheryl Burke has been a part of Dancing with the Stars since the very beginning. 26 Seasons of the samba, the rumba, and the cha cha. 24 Partners, 6 finals, and 2 mirror balls trophies. She knows all the secrets, the behind the scenes arguments and the affairs, the flings, the flirting and the fighting. It's time to tell all. We'll take you all the way back to Season 1 and up…
Sex, Lies, and Spray Tans's own show description from the podcast feed

Do you make Sex, Lies, and Spray Tans? Claim or remove this page.

About Sex, Lies, and Spray Tans

Sex, Lies, and Spray Tans is hosted by Cheryl Burke, a professional dancer who has been part of Dancing with the Stars since its first season, according to the show's description. The show covers behind-the-scenes stories from the series, including partner relationships, arguments and affairs, with former partners, co-stars and friends joining each week. Episodes run a median of about 37 minutes and release roughly every two days, with 426 episodes in the feed.

The show is published by iHeartPodcasts and carries a 4.8-star average from 921 ratings on Apple Podcasts. Audience figures are estimates only: we estimate 20,000 to 80,000 downloads per episode, weighted toward English-speaking adults in the United States who follow reality television and celebrity dating news.

The feed shows no sponsor mentions in recent episodes. Based on the estimate, a host-read mid-roll would be priced at roughly $360 to $2,000 per episode. Brands in dating, beauty and entertainment that accept a mature tone are the best fit.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Sex, Lies, and Spray Tans can edit or remove this page at any time.

Questions about Sex, Lies, and Spray Tans

How much does Sex, Lies, and Spray Tans charge for a podcast sponsorship?

Based on an estimated 20,000 to 80,000 downloads per episode, a host-read mid-roll is priced at roughly $360 to $2,000 per episode. Exact rates are set by the show and its network.

What is Sex, Lies, and Spray Tans about?

The show features host Cheryl Burke, a Dancing with the Stars professional, revisiting the series' history, behind-the-scenes drama, and celebrity relationships with former partners and co-stars each week.

How do I contact Sex, Lies, and Spray Tans about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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