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Shameless is a pop culture podcast from Shameless Media covering celebrity news, gossip, influencers and entertainment with a playful tone. The show has 913 episodes in its feed and releases roughly every 2.4 days. Typical episodes run about 46 minutes. Estimated downloads per episode are 5,000 to 25,000, with a rate of $90 to $625 per host-read mid-roll.

Why brands sponsor Shameless

A large, daily-updated pop culture show with a loyal, highly rated listener base

  • Apple Podcasts shows 817 ratings with a 4.6 average, a strong signal of an engaged audience
  • 913 episodes and a 2.4-day cadence give sponsors a long, consistent run
  • Episodes average about 46 minutes, giving room for a full host-read mid-roll
Best forentertainment and streaming launchesbeauty and lifestyle productsconsumer apps targeting pop culture fans
Watch forThe explicit flag and frank adult-adjacent gossip may not suit family-oriented brands.

Brand fit report

Content

Topics, IAB taxonomy
Celebrity News60%
Pop Culture25%
Social Media15%
Formats
co-hosted banter, topical commentary, recurring segments
Tone
irreverent, playful
Language
English
Production
Clean, edited audio
Typical length
35 to 50 minutes

Audience

Commercial intent25/100
Comments asking for links, prices or where to buy
Sentiment65/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 50%: 817 Apple ratings points to the 5,000 to 25,000 band, shifted slightly by the show's long history, daily Apple update frequency, high Podcast Index popularity and 913-episode catalogue.
Audience asks aboutWhat is the latest celebrity gossipWhich influencer drama is being discussedWhat happened in a specific celebrity affair or scandal
Age
30%18-24
35%25-34
20%35-44
15%45+
Gender
60%women
40%men
Countries
🇺🇸 United States70%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed

Suitability GARM Brand Safety Floor + Suitability

Profanityhigh
Adultmedium
Drugslow
Violencelow
Politicslow

The feed carries the explicit flag set to 1, and episode titles discuss sensitive celebrity topics such as affairs and surrogacy.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 84 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence38 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 3 days ago, a new one about every 2 days.

The pop culture podcast for smart people who love dumb stuff.
Shameless's own show description from the podcast feed

Do you make Shameless? Claim or remove this page.

About Shameless

Shameless is a pop culture podcast published by Shameless Media, covering celebrity news, gossip, influencers and entertainment in a playful, irreverent style. The feed lists 913 episodes, released about every 2.4 days, with a median episode length of roughly 46 minutes. The show is marked explicit in its feed.

Apple Podcasts shows 817 ratings with a 4.6 average and lists the show as updated daily. Listeners are estimated at 5,000 to 25,000 downloads per episode, a figure derived from ratings volume and show signals rather than published data. The audience is estimated to skew toward adults aged 18 to 34 and toward women, with the United States as the main market.

The feed and Apple listing show no sponsors in the last 20 episodes. Estimated pricing is $90 to $625 per host-read mid-roll. Brands in entertainment, beauty, lifestyle and consumer apps are likely fits, subject to the show's explicit content.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Shameless can edit or remove this page at any time.

Questions about Shameless

How much does Shameless charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll is estimated at $90 to $625. Exact rates depend on the sponsorship terms and must be confirmed with the show.

What is Shameless about?

Shameless is a pop culture podcast covering celebrity news, gossip, influencers and entertainment with a playful, irreverent tone. Episodes run about 46 minutes and are published roughly every two to three days.

How do I contact Shameless about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked directly.

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