Shawn Howell (@shawnmhowell) is a US creator with about 48,700 subscribers who posts party game tutorials, Halloween game ideas and light lifestyle content. Median views sit near 217 per video, with roughly 50 uploads a year and frequent Shorts. Sponsored integrations are priced at $150 to $250 per video.
Family-friendly party game reach that suits seasonal retail campaigns
- Channel has about 48,700 subscribers and 15.7 million lifetime views.
- The top recent Target showcase reached 6,158 views, well above the 217 median.
- Party game videos and Halloween snack-box hauls fit family-focused campaigns.
Brand fit report
Content
- Formats
- short game tutorials, shopping hauls, long-form idea lists
- Tone
- playful, upbeat
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- under 90 seconds for Shorts, 5 to 10 minutes for list videos
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- Halloween decor, seasonal snacks, retail home goods
- Affiliate links
- Yes
Recent Target-tagged videos such as "New! @target Halloween XL Pumpkin Baskets" appear as product showcases, though no formal sponsorship disclosure was found in the last 30 videos.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content centers on children's party games and seasonal crafts, with no flagged titles in the last 30 videos.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 49k | 217 | 29 |
Benchmark score: 39 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Halloween Game #halloween · 172 views
▶Easy HALLOWEEN Party Games EVERYONE Can Play · 146 views
▶Halloween Game #halloween · 547 viewsLast three uploads, latest today.
Hello friends! My name is Shawn and I have 15 years experience in Children's Ministry within the United Methodist Church. I've organized large and small events for families and kids utilizing my creativity and love for having fun through games and laughter. As a mother of 2 children, being silly, laughing, and spending time together is extremely important to me. On this channel, I share my love of games and laughter with my viewers through party game specific videos and lifestyle content. Welcome to our fun loving community! For sponsorships or to collaborate with me, please email: shawnhowe
About ShawnMHowell
Shawn Howell runs a US-based YouTube channel with about 48,700 subscribers, posting party game tutorials, seasonal game ideas and occasional shopping or lifestyle videos. The channel publishes roughly 50 videos a year, many of them short Shorts, and the creator describes 15 years of children's ministry experience (per the channel description).
Viewers appear to be mostly parents, youth leaders and event planners looking for low-prep games for groups. Audience age and gender figures are estimates, not platform data. Recent Halloween and Target-tagged uploads show a shift toward seasonal retail content.
Brands seeking family-oriented seasonal placements can book a sponsored video in the $150 to $250 range. At the channel's median of 217 views, that works out to roughly $690 to $1,150 per 1,000 views, far above the $10 to $30 CPM typical of paid ads, so it suits brands prioritizing targeted niche engagement over raw reach.
Written from ShawnMHowell's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. ShawnMHowell can edit or remove this page at any time.
Questions about ShawnMHowell
How much does Shawn Howell charge for a sponsored video?
Shawn Howell's sponsored integrations are estimated at $150 to $250 per video, based on the channel's median views of about 217. Rates are indicative and should be confirmed directly with the creator before planning a campaign.
What does Shawn Howell post about on YouTube?
Shawn Howell posts party game tutorials, especially low-prep Halloween and family games, plus Shorts and occasional shopping hauls. Content focuses on games for kids, families and groups, with a playful, upbeat tone.
How do I contact Shawn Howell for a brand deal?
Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked directly. The channel description also lists a sponsorship email for collaboration requests.
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