Sheila E. (@sheilae), a US-based percussionist, producer and singer, runs a channel of about 94,400 subscribers with a median of roughly 3,700 views per video. Uploads run about 15 a year, mostly Shorts, with a rate of $150 to $250 per sponsored video.
Latin-jazz drummer with 94,400 subscribers and a loyal bilingual audience
- Median of about 3,700 views per video, with a 90th percentile near 54,800 views.
- Shorts make up 62 percent of uploads, so rates for short-form integrations are lower.
- Recent Spanish-language single 'Vuelvo' reached about 193,000 views.
Brand fit report
Content
- Formats
- short music videos, behind-the-scenes clips, tour vlogs
- Tone
- energetic, personal
- Language
- English
- On camera
- Yes, talking head
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- musical instruments and gear
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos; a recent upload announces her gear sale on Reverb, a platform partnership rather than a paid sponsorship.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content is music performance, recording sessions and tour footage with no flagged material in the recent titles, e.g. 'Sheila E. Tribute To Prince at the BET Awards'.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 25 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Sheila E. Announces Hollywood Walk of Fame 2027 class in REC · 966 views
▶Sheila E. behind-the-scenes recording with Ziggy Marley · 1k views
▶Sheila E. Tribute To Prince at the BET Awards - June 26, 201 · 246k viewsLast three uploads, latest 84 days ago.
Official Sheila E. YouTube Channel. Queen of Percussion, Musician, Producer, Writer, Humanitarian. Subscribe on YouTube - https://bit.ly/Sheila-E Follow Sheila E. https://www.instagram.com/sheilae https://www.tiktok.com/@sheilae https://www.facebook.com/SheilaEDrummer Listen to Sheila E. Spotify • https://open.spotify.com/artist/6OQrOpxSIfPai3cFaN4v4P Apple • https://music.apple.com/us/artist/sheila-e/6849100 Amazon • https://music.amazon.com/artists/B000QJPD1G Tidal • https://tidal.com/browse/artist/13756
About Sheila E.
Sheila E. (@sheilae) is a US percussionist, producer, singer and writer whose YouTube channel, per her website, centers on music, touring and recording work. The channel has about 94,400 subscribers and 154 videos, with most recent uploads being short clips of live performances, studio sessions and tour life. Median views sit near 3,700 per video, and about 62 percent of uploads are Shorts under a minute.
The audience is estimated to be a mix of longtime fans of her funk and pop work and newer listeners drawn to her Latin music releases, with a large share of viewers in the United States and a notable Spanish-speaking segment. Demographic figures are estimates rather than platform-reported data. Her website lists her as a Hollywood Walk of Fame honoree and a Grammy-recognized artist.
Sponsored integrations are estimated at $150 to $250 per video, which works out to roughly $4 to $8 per 1,000 median views on Shorts-heavy content. That is comparable to a paid ad CPM of $10 to $30, so the value lies in her credibility with music buyers rather than raw reach. Brands in instruments, audio gear or music streaming should consider her.
Written from Sheila E.'s public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sheila E. can edit or remove this page at any time.
Questions about Sheila
How much does Sheila E. charge for a sponsored video?
Based on her median views and Shorts-heavy uploads, an estimated sponsored integration costs $150 to $250 per video. Rates are estimates derived from channel metrics, not a published price list, so confirm terms directly.
What does Sheila E. post about on YouTube?
Her channel focuses on music: short performance clips, recording sessions, tour footage and album promotion, including her Spanish-language single 'Vuelvo'. Most recent uploads are under a minute long.
How do I contact Sheila E. for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.
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