Starbooked

シバタイヤ SHIBATIRE【R31HOUSE】

@shibatar31house · JP · JA

SHIBATIRE 【R31HOUSE】 (@shibatar31house), a Japanese channel run by the R31 Skyline specialist shop R31HOUSE and tire brand SHIBATIRE, posts race event videos, R31 Skyline builds and drift coverage. It has about 10,600 subscribers and around 4,500 median views, uploading roughly 3 videos a month. Sponsored integrations: about $150 to $250 per Shorts video.

Why brands book シバタイヤ

Japanese R31 Skyline and drift audience, median 4,500 views per video

  • About 10,600 subscribers and roughly 1.2 million lifetime views across 157 videos
  • Median 4,511 views per video, with 54% of recent uploads as Shorts
  • Uploads about 36 videos per year, with 11 in the last 90 days
Best forAutomotive tire brandsCar parts and accessoriesMotorsport event promotion
Watch forAudience is almost entirely Japanese-speaking and the channel is closely tied to its own brands.

Brand fit report

Content

Topics, IAB taxonomy
Automotive70%
Motorsport25%
Hobbies & Interests5%
Formats
Event recap videos, YouTube Shorts race clips, Vehicle build documentaries
Tone
enthusiastic, technical
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 5 to 10 minutes for event and build videos

Audience

Commercial intent40/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Engagement2.0%
Likes and comments per view on recent videos
Audience asks aboutWhich tires were used on the buildHow the R31 Skyline performed at the eventWhere to buy the parts or tires shown
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
15%women
85%men
Countries
🇯🇵 Japan92%
🇺🇸 United States3%
Other5%
LanguagesJapanese 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
automotive tires, automotive parts, drift motorsport
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own SHIBATIRE and R31HOUSE products in descriptions.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is motorsport and car builds with no flagged material in recent titles.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube11k4.5k11
X–––
Instagram–––

Benchmark score: 63 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days11 / 30
Reach Followers on the main platform2 / 20

Recent videos

Last three uploads, latest 5 days ago.

R31HOUSEは1997年に設立され、創業以来、R31SKYLINE専門店として車両の売買、整備、チューニング、レストア、パーツ制作を行ってまいりました。 復刻部品の製作、ラジコン製造・販売、そして蕎麦切選手を擁しレース参戦の中で、国内最高水準の性能を持つSHIBATIRE【シバタイヤ】が生まれました。 SHIBATIRE【シバタイヤ】:国内最高峰のタイヤメーカー。スポーツ~乗用車向け・スタッドレスを販売中。 SHIBATA MOTOR SPORTS:レーシングチーム R31HOUSE:スカイライン専門店 GRK:ラジコン事業 このチャンネルでは、SHIBATIREやR31HOUSEの取扱い製品のR31スカイラインやSHIBATA MOTORが参戦するレースについて 紹介していきます。 ぜひチャンネル登録をお願いします!! シバタイヤ公式:https://x.com/SHIBATIRE X(旧Twitter) 蕎麦切広大選手:https://x.com/ko_dai0322 インスタ 蕎麦切広大選手:https://www.instagram.com/sobagiri_dr... #rccar #radiocontrol #drift #skyline #nissan #japan #grk #gtr #r31 #r32 #d1gp #r31house #drifting
シバタイヤ SHIBATIRE【R31HOUSE】's own profile description on YouTube

Are you シバタイヤ SHIBATIRE【R31HOUSE】? Claim or remove this profile.

About シバタイヤ SHIBATIRE【R31HOUSE】

SHIBATIRE 【R31HOUSE】 (@shibatar31house) is a Japanese YouTube channel tied to R31HOUSE, a Japanese shop specializing in the Nissan R31 Skyline, and to SHIBATIRE, a tire brand. The channel posts race event recaps, R31 Skyline build videos, and drift footage, mostly in Japanese, with a mix of long videos and YouTube Shorts.

The channel has about 10,600 subscribers and a median of roughly 4,500 views per video. Its audience is estimated to be Japanese car enthusiasts, mostly men, though this is an estimate rather than platform-reported data. Recent uploads cluster around race events and the shop's 30th anniversary build project.

Brands in tires, car parts, and motorsport should consider this channel. Based on the rate rule, a sponsored Shorts integration would cost about $150 to $250 per video, and at median views it sits roughly in the $4 to $8 per 1,000 views range, compared with $10 to $30 CPM for paid ads.

Written from シバタイヤ SHIBATIRE【R31HOUSE】's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. シバタイヤ SHIBATIRE【R31HOUSE】 can edit or remove this page at any time.

Questions about シバタイヤ

How much does SHIBATIRE 【R31HOUSE】 charge for a sponsored video?

Based on the channel's median of about 4,500 views and its high Shorts share, a sponsored integration is estimated at roughly $150 to $250 per video. Rates are set by the creator and may differ, and this is an estimate from public channel data.

What does SHIBATIRE 【R31HOUSE】 post about on YouTube?

The channel posts Japanese-language content about the Nissan R31 Skyline, drift racing, and motorsport events such as D1 Grand Prix and Formula Drift. It also shares build videos for its own tire and car projects, mixing long-form videos with short clips.

How do I contact SHIBATIRE 【R31HOUSE】 for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check whether this channel is boosted before reaching out.

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