Starbooked

shnobel

@shnobeltone · US · EN

Roman, known as @shnobeltone, is a US-based electric guitar creator who demos vintage and new guitar gear on a channel with about 57,000 subscribers and roughly 1,100 median views per video. He posts slowly, with one upload in the past year. Sponsored integrations are quoted at $150 to $250 per video. Most videos are gear comparisons, often shot at NAMM.

Why brands book shnobel

Demo-focused guitar channel reaching 57,000 subscribers with a loyal gear-buying audience

  • Median of about 1,059 views per video across 2,776 uploads
  • Comparison videos like 'Chase Bliss Audio Brothers AM vs Analog Man King of Tone' reached 2,694 views
  • Estimated rate of $150 to $250 per video, a CPM of $20 to $35 per 1,000 views against paid ads at $10 to $30
Best forguitar pedal and amp launchesmusic gear product demos
Watch forUpload pace is slow, with one video in the past year, so timing is unpredictable.

Brand fit report

Content

Topics, IAB taxonomy
Music60%
Technology25%
Lifestyle15%
Formats
gear demo, signal chain comparison, trade show coverage, interview
Tone
technical, enthusiastic
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
4 to 10 minutes

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment75/100
Positive share of 30 comments
Engagement2.9%
Likes and comments per view on recent videos
Audience asks abouthow does this pedal sound compared to anotherwhich amp or pedal suits a Stratocasterwhat tubes or transformers improve a vintage unit
Age
10%18-24
30%25-34
30%35-44
30%45+
Gender
15%women
85%men
Countries
🇺🇸 United States45%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
guitar pedals, guitar amplifiers, guitar equipment
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own brand, Shnobel Tone, and links to product pages, as in 'Dumbbell Boost' (2025).

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Recent titles are about guitar pedals, amps and trade show visits with no flagged content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube57k1.1k0

Benchmark score: 14 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers2 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform11 / 20

Recent videos

Last three uploads, latest 269 days ago.

Thank you for visiting my youtube channel, my name is Roman and I'm in love with the electric guitar and everything surrounding it, i get a kick out of demoing guitar gear old and new, if you are interested in having me demo your product, contact me at info@shnobeltone.com
shnobel's own profile description on YouTube

Are you shnobel? Claim or remove this profile.

About shnobel

Roman, known as @shnobeltone, runs a US-based YouTube channel about electric guitars and the gear around them. He posts long-form demos and signal chain comparisons, often comparing vintage and modern pedals or amps through a Fender Stratocaster and a Vox AC30. Coverage from NAMM shows is also common. The channel has about 57,000 subscribers and roughly 44 million lifetime views.

The audience looks mostly like working and hobbyist guitarists, though these are estimates from the content and not measured data. Viewers appear to be deciding on gear purchases, and the channel's comment sections are small but active.

At a rate of $150 to $250 per video, which works out to a CPM of $20 to $35 per 1,000 views against $10 to $30 for paid ads, this channel suits guitar gear brands wanting detailed, in-depth demos. Upload pace is slow, so plan around that.

Written from shnobel's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. shnobel can edit or remove this page at any time.

Questions about shnobel

How much does Roman charge for a sponsored video?

Based on his median of about 1,059 views, a sponsored integration is estimated at $150 to $250 per video. This is a estimate from channel metrics, not a published rate card. Contact details unlock on Starbooked for $0.80.

What does Roman post about on YouTube?

He posts electric guitar gear demos, pedal and amp comparisons, and coverage of trade shows such as NAMM. Many videos use a Fender Stratocaster with a Vox AC30 as the reference signal chain.

How do I contact Roman for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for availability.

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