Starbooked

Sierra BMW (@sierrabmw), a family owned BMW Motorcycles retail center in Sparks, Nevada, US, posts dealership showroom and product videos. The channel has about 3,900 subscribers, 90 uploads and a median of roughly 2,500 views per video. Uploads are rare, about one per year. Estimated sponsored integration rate: $150 to $250 per video.

Why brands book Sierra

Dealer channel reaching BMW motorcycle buyers in Nevada and beyond

  • Median of about 2,500 views per video across 90 uploads
  • Top video drew 57,381 views on the 2019 BMW F750GS and F850GS
  • Estimated rate of $150 to $250 per video at a $20 to $35 CPM
Best formotorcycle parts and gear brandsBMW motorcycle accessory launches
Watch forUploads are infrequent, about one per year, and median views are low.

Brand fit report

Content

Topics, IAB taxonomy
Vehicle70%
Motorsport15%
Lifestyle (sociology)15%
Formats
product walkthrough, bike review, dealer showroom video
Tone
informative, straightforward
Language
English
On camera
No, voiceover and b-roll
Production
Phone, natural light
Typical length
under 60 seconds to 3 minutes

Audience

Commercial intent70/100
Comments asking for links, prices or where to buy
Sentiment60/100
Estimated from titles, descriptions and engagement
Engagement0.5%
Likes and comments per view on recent videos
Audience asks aboutwhat is the price of a specific BMW motorcyclewhich parts or accessories fit a modelhow to install a product on a bike
Age
10%18-24
25%25-34
30%35-44
35%45+
Gender
15%women
85%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

2%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
motorcycle parts, motorcycle care products, motorcycle tires, motorcycle accessories
Affiliate links
No

Product-focused videos such as the Muc Off Motorcycle Protectant upload are dealer catalog content, with no clear sponsorship disclosure in the recent videos.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
No flagged content in the recent video titles, which cover motorcycles, parts and gear.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube3.9k2.5k1
X–––
Instagram–––

Benchmark score: 52 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days1 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 50 days ago.

Sierra BMW is a family owned, fully authorized BMW Motorcycles Retail Center. We feature BMW Motorcycles and BMW Parts, Accessories, and Apparel. We specialize in Customer Service. In every department, you'll find experienced people that are committed to customer service and motorcycling. We will provide you with knowledge and assistance without pressure. We will strive to give you the information that you need to make educated buying decisions. We are here for one reason, to help you. Sierra BMW Motorcycle http://www.sierrabmw.com http://parts.sierrabmw.com https://www.instagram.com/sierra
Sierra BMW's own profile description on YouTube

Are you Sierra BMW? Claim or remove this profile.

About Sierra BMW

Sierra BMW is a YouTube channel run by a family owned, fully authorized BMW Motorcycles retail center. The channel posts short product walkthroughs, bike introductions and dealer showroom footage, with a few longer installation videos. The channel's own description says the dealership specializes in customer service and motorcycling.

The audience is likely made up of BMW motorcycle owners and prospective buyers, mostly in the United States. These viewer estimates are not verified platform data. Median views sit near 2,500 per video, and the most-watched upload is a 2017 bike introduction.

Brands that sell motorcycle parts, care products or gear for BMW models may find this channel useful. Estimated sponsored integration rates are $150 to $250 per video, a $20 to $35 CPM, compared with the typical $10 to $30 CPM for paid ads.

Written from Sierra BMW's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sierra BMW can edit or remove this page at any time.

Questions about Sierra

How much does Sierra BMW charge for a sponsored video?

Based on the channel's median views, a sponsored integration is estimated at $150 to $250 per video. This is a computed estimate, not a published rate card, and works out to a $20 to $35 CPM, compared with the typical $10 to $30 CPM for paid ads.

What does Sierra BMW post about on YouTube?

The channel posts BMW motorcycle product videos, including bike introductions, dealer showroom footage and parts and accessory reviews. Recent uploads cover items such as exhausts, tires, chain lube and motorcycle care products.

How do I contact Sierra BMW for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

Similar creators

YouTube and other creators in motorcycle dealer, ranked by score.

CreatorNichesFollowersMedian viewsRateScore
harley-davidsonmotorcycle dealer3.2k3.6k$150–25079
motorcycle dealerindonesian motorcycles4.2k3.5k$150–25051
Motortrade PH@motortradeph · PH
motorcycle dealermotorcycle sales philippines3.9k98$150–25034