SJCAM (@sjcamofficialchannelpage), a US-listed action camera brand, makes product tutorials and short promotional clips for its cameras. The channel has about 9,530 subscribers and a median of roughly 1,200 views per video, posting several times a week. Sponsored integrations are estimated at $4 to $8 per 1,000 median views, so roughly $150 to $250 per video.
Brand-owned action camera channel with steady product-focused viewers
- Median of about 1,179 views per video across 290 uploads
- Around 50 uploads in the last 365 days, with 36 in the last 90 days
- Shorts make up 50% of recent output, with median runtime of 66 seconds
Brand fit report
Content
- Formats
- short promotional clips, product tutorials, unboxing videos, giveaway announcements
- Tone
- instructional, upbeat
- Language
- English
- On camera
- No, voiceover and b-roll
- Production
- Clean, lightly edited
- Typical length
- under 60 seconds for Shorts, 1 to 4 minutes for tutorials
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- action cameras, camera accessories
- Affiliate links
- No
The channel promotes its own SJCAM products, including a Halloween giveaway of the C400 Pro in 'Trick or Treat? No C400 Pro, No Treat!', and no outside sponsorship disclosures were detected.
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Content consists of product demos and family and pet footage shown in clips like 'SJCAM Action Camera | Tap. Reveal. Explore.', with no concerning themes detected.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 47 / 100
Public rule, same for everyone. How it works.
Recent videos
▶SJCAM C400 App User Guide | SJCAM X Version · 24 views
▶SJCAM C400 App Connection Guide | SJCAM X Version · 55 views
▶SJCAM C400 Pocket Basic Operations Guide · 41 viewsLast three uploads, latest today.
SJCAM builds high quality, extremely affordable action cameras that enable our customers to capture and share the most stunning adventure moments. In less than 10 years, SJCAM has become one of the leading action camera brands worldwide, with sales of over million units annually. At the same time, the idea of “EMPOWER YOUR DREAMS” is proposed as a stepping-stone to plunge us into the exciting world of sport and outdoor recreational gear. For more from SJCAM, follow us: Official Website: www.sjcam.com Tiktok: https://www.tiktok.com/@sjcamofficial Facebook: https://www.facebook.com/sjcamoffici
About SJCAM
SJCAM is a camera brand whose YouTube channel posts product tutorials, unboxings, and short promotional clips for its action cameras, including the C400 Pro, SJ30, and S10. Uploads run several times a week, with about 9,530 subscribers and a median of roughly 1,200 views per video. Viewers are mostly estimated to be camera buyers and existing owners looking for setup help, with a US-leaning audience and a male majority. The channel is largely a brand-owned asset rather than an independent creator.
Because the channel is run by the manufacturer, most content focuses on the brand's own products, giveaways, and how-to guides. Third-party integrations are rare, with no outside sponsors detected in the last 50 videos. Estimated sponsored-integration pricing is $4 to $8 per 1,000 median views, or roughly $150 to $250 per video, which compares with $10 to $30 CPM for paid ads.
This channel suits camera accessory makers, outdoor gear brands, and companies seeking co-promotion with an action camera brand. Brands wanting an independent creator voice should look elsewhere.
Written from SJCAM's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. SJCAM can edit or remove this page at any time.
Questions about SJCAM
How much does SJCAM charge for a sponsored video?
SJCAM's estimated sponsored-integration rate is $150 to $250 per video, based on a median of about 1,200 views and the Shorts-weighted rate rule. That works out to roughly $4 to $8 per 1,000 views. Because this is the brand's own channel, rates for outside sponsors are not published.
What does SJCAM post about on YouTube?
SJCAM posts product tutorials, first-use guides, unboxing videos, and short promotional clips for its action cameras such as the C400 Pro, SJ30, and S10. The channel also runs giveaways and creative POV and vlog examples. Most uploads are under three minutes, and many are Shorts.
How do I contact SJCAM for a brand deal?
Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked, but SJCAM operates this channel as a brand-owned account, so partnership requests may need to go through the company's marketing team.
Similar creators
YouTube and other creators in action cameras, ranked by score.
| Creator | Niches | Followers | Median views | Rate | Score |
|---|---|---|---|---|---|
Andrea Sardo@asvideo · IT | action camerasvideo equipment reviews | 24k | 1.7k | $150–250 | 44 |
清家道子チャンネル@michiko_seike · JP | landscape photographycamera tutorials | 26k | 12k | $240–420 | 67 |
MAXWIN@maxwin2748 | car electronicsdash cams | 1.2k | 429 | $150–250 | 62 |
象印マホービン 公式チャンネル@zojirushi_official · JP | home applianceskitchen appliances | 6.4k | 2.3k | $150–250 | 55 |
inateck_official@inateckofficial | ipad accessoriestablet keyboards | 2.7k | 503 | $150–250 | 54 |
Womanizer@womanizerglobal · DE | adult wellness brandsexual wellness products | 4.1k | 3.8k | $150–250 | 52 |