Starbooked

Skills N Tools

@skillsntools · IT · IT

Skills N Tools (@skillsntools), an Italian channel from Italy, reviews outdoor, tactical and bushcraft gear, plus Meshtastic radios and flashlights. It has about 13,700 subscribers and a median of roughly 1,650 views per video. It uploads about 15 videos a year. Sponsored integrations are estimated at $150 to $250 per video, and the channel stands out for its Meshtastic and night-vision coverage.

Why brands book Skills

Italian gear reviewer reaching outdoor and Meshtastic enthusiasts with hands-on tests

  • Median of about 1,650 views per video on 13,700 subscribers
  • Peak video reached 44,000 views, showing reach beyond the subscriber base
  • Estimated integration of $150 to $250 per video at $20 to $35 CPM on median views
Best forflashlight and EDC product launchesoutdoor electronics and radio gear
Watch forNo sponsorship disclosures were found, and tactical content may conflict with some brand safety policies.

Brand fit report

Content

Topics, IAB taxonomy
Hobbies & Interests60%
Technology & Computing25%
Home & Garden15%
Formats
product review, hands-on test, unboxing
Tone
practical, candid
Language
Italian
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
5 to 8 minutes

Audience

Commercial intent60/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement1.1%
Likes and comments per view on recent videos
Audience asks aboutwhich flashlight or knife to buyhow Meshtastic works and what hardware to usewhether a budget product is worth the price
Age
10%18-24
30%25-34
35%35-44
25%45+
Gender
10%women
90%men
Countries
🇮🇹 Italy90%
🇨🇭 Switzerland3%
San Marino2%
Other5%
LanguagesItalian 95%English 5%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
flashlights, knives, smartwatches, radios, outdoor electronics
Affiliate links
Yes

The Mistery Box video links to an Odenwolf shop URL with an affiliate parameter and a discount code, and the Ayrt and Amazon links in several descriptions suggest affiliate links.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Reviews of firearms and tactical equipment, such as 'Schmeisser M4FL. L'AR15 definitivo?' and the sniper and self-defense keywords, make violence-adjacent content present.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube14k1.6k4

Benchmark score: 22 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers15 / 50
Activity Uploads in the last 90 days4 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest today.

Skills N Tools - outdoor and tactical gear and skills Recensioni e consigli su materiali per utilizzi outdoor e tactical. Collaborazioni: info@skillsntools.com www.skillsntools.com
Skills N Tools's own profile description on YouTube

Are you Skills N Tools? Claim or remove this profile.

About Skills N Tools

Skills N Tools is an Italian YouTube channel run by a creator who publishes hands-on reviews of outdoor, bushcraft and tactical gear. Videos typically run five to eight minutes and cover flashlights, knives, Meshtastic radios, trail cameras, smartwatches and portable electronics. The channel has about 13,700 subscribers and a median of roughly 1,650 views per video, with uploads about once a month.

The audience is estimated to be mostly Italian men aged 25 to 44 who buy outdoor and EDC equipment. Viewers appear to look for practical, candid assessments of whether a product is worth the price. Brand work is not visible in the last 50 videos, though affiliate links appear in several descriptions.

At an estimated $150 to $250 per video, the channel works out to a CPM of about $20 to $35 on median views, compared with $10 to $30 for paid ads. It suits brands selling outdoor electronics or flashlights who want a focused Italian audience.

Written from Skills N Tools's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Skills N Tools can edit or remove this page at any time.

Questions about Skills

How much does Skills N Tools charge for a sponsored video?

Based on a median of about 1,650 views, a sponsored integration is estimated at $150 to $250 per video. Final rates depend on scope and usage rights and should be confirmed with the creator. Contact details unlock on Starbooked for $0.80.

What does Skills N Tools post about on YouTube?

The channel reviews outdoor and tactical gear in Italian, including flashlights, bushcraft knives, Meshtastic radios, trail cameras, smartwatches and laser engravers. Most videos are five to eight minutes long and include hands-on testing.

How do I contact Skills N Tools for a brand deal?

The creator's business email is listed in the channel description. Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly.

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