Laurie Luck (@smartdoguniversity), a puppy and dog trainer, runs Smart Dog University and posts clicker-training and dog-handling tutorials. The channel has about 13,600 subscribers and a 6,107 median view count across 166 videos, with no uploads in the last year. Per the creator's website, she is a Karen Pryor Academy faculty member and APDT member. Sponsored integrations: $150 to $250 per video.
Long-running clicker-training channel with a dedicated dog-owner audience
- Median views of 6,107 per video across 166 uploads since 2007
- Older library of tutorials keeps earning views from search
- Rate of $150 to $250 per video is a low-cost entry for a niche pet brand
Brand fit report
Content
- Formats
- instructional tutorial, product review, recipe demonstration
- Tone
- instructive, warm
- Language
- English
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 3 to 6 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- pet products
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles cover nail trims, treats and training with no flagged content.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
Benchmark score: 53 / 100
Public rule, same for everyone. How it works.
Recent videos
▶Laurie Luck Live Stream · 0 views
▶Trimming Your Dog's Nails with the Dremel · 74k views
▶Dog Nail Trims: Introduce Your Dog to the Dremel Grinder · 62k viewsLast three uploads, latest 3702 days ago.
Smart Dog University will give you the dog of your dreams. Your dog will come when called, sit, stay, walk on a loose leash, and listen to you. Watch how much fun you and your dog can have when you work together using clicker training! Fun, easy, AND effective. C'mon, be your dog's best friend -- use dog-friendly training methods and you'll have a well-behaved AND happy dog! Visit http://www.SmartDogUniversity.com for more information. You can follow us on Facebook: http://www.facebook.com/SmartDogU; Twitter: http://www.twitter.com/SmartDogU/ Also, check out the Smart Dog Blog at http:
About Laurie Luck
Laurie Luck runs Smart Dog University on YouTube under the handle @smartdoguniversity. She posts short, instructional dog training videos built around clicker training, puppy skills, grooming and homemade treats, mostly filmed at home with a low-production setup. The channel has about 13,600 subscribers and a median of 6,107 views per video.
The audience is likely dog owners in the United States looking for step-by-step training help. Per her website, Laurie is a faculty member at Karen Pryor Academy and an APDT member, which supports the credibility of her advice. The channel has been quiet since its last uploads, so the library is its main draw.
Brands that sell training tools, treats or grooming products can book a sponsored integration for $150 to $250 per video. That works out to roughly $20 to $35 CPM on median views, compared with the $10 to $30 CPM typical of paid ads.
Written from Laurie Luck's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Laurie Luck can edit or remove this page at any time.
Questions about Laurie
How much does Laurie Luck charge for a sponsored video?
Laurie Luck's sponsored integrations are estimated at $150 to $250 per video, based on her median views of about 6,107. That is roughly $20 to $35 per 1,000 views, compared with $10 to $30 CPM typical for paid ads.
What does Laurie Luck post about on YouTube?
Laurie Luck posts short dog training tutorials on clicker training, puppy skills, grooming, and homemade dog treats through Smart Dog University. Videos are usually three to six minutes and filmed at home in a low-production style.
How do I contact Laurie Luck for a brand deal?
Contact details unlock on Starbooked for $0.80. Laurie Luck's website also has a contact form, and boosted creators can be booked through Starbooked.
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