Starbooked

SmileBoom (@smileboom_jp) is the official YouTube channel of Sapporo, Japan game developer SmileBoom, makers of SmileBASIC 4 and SMILE GAME BUILDER. The channel has about 2,700 subscribers and a median of about 2,700 views per video, with no uploads in the past year. Indicative rate: $150 to $250 per video.

Why brands book SmileBoom

Reaches Japanese programming and indie game learners through a developer's own channel

  • Median of about 2,700 views per video across 30 recent uploads
  • Tutorial series such as Let's Try Programming #1 drew about 17,000 views
  • Audience of roughly 2,700 subscribers, mostly Japanese-speaking
Best forgame engine or developer tool launcheseducational software for beginners
Watch forNo uploads in over a year; the channel is dormant, so confirm current activity before booking.

Brand fit report

Content

Topics, IAB taxonomy
Video Game Culture70%
Role-Playing Video Games30%
Formats
tutorial series, product trailers, contest result livestream
Tone
instructive, playful
Language
Japanese
On camera
No, voiceover and b-roll
Production
Clean, lightly edited
Typical length
1 to 4 minutes for promos, 5 to 11 minutes for lessons

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment70/100
Positive share of 30 comments
Engagement2.0%
Likes and comments per view on recent videos
Audience asks abouthow to start programming with SmileBASIC 4how to make a simple game in SMILE GAME BUILDERwhere to download and share user-made games
Age
25%18-24
35%25-34
25%35-44
15%45+
Gender
30%women
70%men
Countries
🇯🇵 Japan65%
🇺🇸 United States15%
LanguagesJapanese 60%English 40%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
game development software
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel posts its own product promotional videos for Nintendo Switch titles such as OLLLO and Mah Kekke Burst.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is programming tutorials and game promotion; no flagged titles in the last 30 videos.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube2.7k2.7k0
X–––

Benchmark score: 51 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days0 / 30
Reach Followers on the main platform1 / 20

Recent videos

Last three uploads, latest 946 days ago.

■北海道札幌市のゲーム制作会社「スマイルブーム」の公式YouTubeチャンネルです。 This is an official YouTube channel of Game Developing Company "SmileBoom" in Sapporo, Hokkaido. ★Nintendo Switch™で、いつでもどこでも自由にプログラミング! Let's program anywhere and everywhere with Nintendo Switch™!  『SmileBASIC 4』 『プチコン4 SmileBASIC』(JP)     SmileBASIC 4 Official website  https://www.petc4.smilebasic.com/?lang=en    SmileBASIC Official twitter https://twitter.com/smilebasic_com    SmileBoom Official Facebook https://www.facebook.com/smileboom.sapporo.japan/    プチコン4 公式サイト https://www.petc4.smilebasic.com/    プチコン 公式Twitter https://twitter.com/PetitCo
SmileBoom's own profile description on YouTube

Are you SmileBoom? Claim or remove this profile.

About SmileBoom

SmileBoom is the official YouTube channel of SmileBoom Co., Ltd., a game developer based in Sapporo, Hokkaido, according to the company's website. The channel publishes product trailers and step-by-step programming lessons for SmileBASIC 4, the programming environment for Nintendo Switch, as well as promotional videos for games built with the platform. Uploads are infrequent and none have appeared in the past year.

The audience is estimated to be mostly Japanese-speaking hobbyist programmers and game fans, with an English-speaking minority. The channel's median is about 2,700 views per video, with a top tutorial near 17,000 views. Indicative rates are $150 to $250 per video, which at this median works out to a CPM well above the $10 to $30 typical of paid ads, so it suits brands with a narrow technical audience rather than broad reach.

Brands in game development tools, coding education or Nintendo Switch software may book this channel for a focused, technically engaged audience.

Written from SmileBoom's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. SmileBoom can edit or remove this page at any time.

Questions about SmileBoom

How much does SmileBoom charge for a sponsored video?

The indicative rate is $150 to $250 per video, based on a median of about 2,700 views on a long-form channel. Because the channel has not uploaded in over a year, confirm availability and current rates before planning a campaign.

What does SmileBoom post about on YouTube?

The channel posts programming tutorials for SmileBASIC 4 on Nintendo Switch, promotional trailers for games built with its tools, and recorded contest results. Most content is in Japanese, with some English material.

How do I contact SmileBoom for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile for booking options before reaching out.

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