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Sony Pictures Ireland

@sonypicturesirl · IE · EN

Sony Pictures Ireland (@sonypicturesirl), an official studio channel based in Ireland, posts trailers, clips and film features for Sony Pictures releases. It has about 47,800 subscribers and a median of roughly 3,800 views per video, with about four uploads a day. The indicative rate is $150 to $250 per video, reflecting its Shorts-heavy format.

Why brands book Sony

Studio film trailers reaching 3,800 median views across four daily uploads

  • Median of 3,815 views per video and 68.9M lifetime views across 1,424 uploads
  • 50 uploads in the last 90 days, with 64% of content as Shorts
  • Indicative rate of $150 to $250 per video, about $4 to $8 per 1,000 Shorts views
Best forfilm and streaming launchesticket-sales campaigns in Ireland
Watch forThis is a studio brand channel, not an independent creator, so integrations are limited to official releases.

Brand fit report

Content

Topics, IAB taxonomy
Film85%
Entertainment15%
Formats
trailers, YouTube Shorts, premiere clips
Tone
promotional, polished
Language
English
On camera
No, voiceover and b-roll
Production
Studio quality
Typical length
under 60 seconds

Audience

Commercial intent20/100
Comments asking for links, prices or where to buy
Sentimentnull/100
Positive share of 30 comments
Engagement0.8%
Likes and comments per view on recent videos
Audience asks aboutrelease dateswhere to watch or book ticketscast and trailer details
Age
30%18-24
30%25-34
20%35-44
20%45+
Gender
50%women
50%men
Countries
🇮🇪 Ireland70%
🇬🇧 United Kingdom20%
🇺🇸 United States10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
None yet
Categories promoted
film and cinema releases
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes Sony Pictures' own film releases.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencemedium
Politicslow

Resident Evil #Shorts and thriller trailers such as Ghost Soldier carry action and violence themes, so the channel is not fully family-friendly.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube48k3.8k50
X–––
Instagram–––
TikTok–––

Benchmark score: 50 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers10 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform10 / 20

Recent videos

Last three uploads, latest 1 days ago.

The official channel for Sony Pictures Releasing in Ireland. Subscribe today and watch the latest trailers, clips and features for current and upcoming Sony Pictures Films. Follow us: Facebook: https://www.facebook.com/SonyPicturesIRL/ Twitter: https://twitter.com/SonyPicturesIRL Instagram: https://www.instagram.com/sonypicturesie TikTok: https://www.tiktok.com/@sonypictures.ie
Sony Pictures Ireland's own profile description on YouTube

Are you Sony Pictures Ireland? Claim or remove this profile.

About Sony Pictures Ireland

Sony Pictures Ireland (@sonypicturesirl) is the official Irish channel for Sony Pictures Releasing. It publishes trailers, clips, premiere coverage and short promotional videos for current and upcoming Sony films, with about four uploads per day and 64% of its catalogue in the Shorts format.

The channel has about 47,800 subscribers and a median of roughly 3,800 views per video. Its audience is estimated to be concentrated in Ireland, with some viewers in the United Kingdom, and to skew toward film fans and cinema-goers. These demographic figures are estimates, not platform-verified data.

Brands considering a sponsored placement should note the channel does not carry third-party sponsorships. An indicative rate of $150 to $250 per video applies, which compares with $10 to $30 CPM for paid ads, here equal to $20 to $35 per 1,000 median views for long-form content. It suits film distributors and entertainment brands with a release to promote.

Written from Sony Pictures Ireland's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sony Pictures Ireland can edit or remove this page at any time.

Questions about Sony

How much does Sony Pictures Ireland charge for a sponsored video?

The indicative rate is $150 to $250 per video, based on a median of about 3,800 views and the channel's Shorts-heavy format. Rates are estimates from public channel data. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

What does Sony Pictures Ireland post about on YouTube?

The channel posts official trailers, short promotional clips, and premiere coverage for Sony Pictures films released in Ireland. Content is mostly Shorts, with about four uploads per day, and covers film releases such as Narnia, Klara and the Sun, and The Social Reckoning.

How do I contact Sony Pictures Ireland for a brand deal?

The channel lists social profiles on Facebook, Instagram, X and TikTok, but no direct business email. Contact details unlock on Starbooked for $0.80, and boosted creators can be booked through Starbooked.

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