Starbooked

Sooner Sports Podcast

Hosted by Toby Rowland, Chris Plank

Sooner Sports Podcast, hosted by Toby Rowland and Chris Plank, covers Oklahoma Sooners football and other OU sports. The feed lists 1,000 episodes with a cadence of roughly every 1.6 days, and typical episodes run about 43 minutes. Estimated downloads per episode are 5,000 to 25,000, with a rate of $90 to $625 per episode. Its distinctive feature is a daily mix of game-day shows and Sooner Radio Network postgame broadcasts.

Why brands sponsor Sooner Sports Podcast

Daily Oklahoma Sooners coverage with a loyal, highly rated fan audience

  • Over 1,000 episodes published since 2020, with new episodes roughly every two days.
  • Apple Podcasts rating of 4.6 from 186 ratings, with 155 five-star reviews.
  • Game-week shows and coach interviews keep listeners engaged around each Sooners game.
Best forregional sports brandsapparel and fan merchandiseticketing and hospitality
Watch forNo sponsor history is visible in the feed, so the first campaign is unproven.

Brand fit report

Content

Topics, IAB taxonomy
Sports90%
College Sports60%
Football75%
Formats
co-hosted banter, coach interview, postgame broadcast, scene-setter preview
Tone
energetic, informative
Language
English
Production
Clean, edited audio
Typical length
35 to 50 minutes

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment70/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 45%: 186 Apple ratings in the 50 to 200 band (2,000 to 8,000), shifted up for the 1,000+ episode count, daily cadence, Podcast Index popularity 6, and a network publisher, with the high estimate reflecting game-week spikes.
Audience asks aboutHow did Oklahoma perform in its latest game?What do the coaches say about the upcoming opponent?What is the outlook for Oklahoma's season?
Age
20%18-24
30%25-34
25%35-44
25%45+
Gender
30%women
70%men
Countries
🇺🇸 United States90%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
The Varsity Podcast NetworkSooner Radio Network
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the show is published by The Varsity Podcast Network and carries Sooner Radio Network postgame broadcasts.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Titles cover game recaps, coach interviews and previews with no flags; the feed is marked not explicit.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 71 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence38 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 2 days ago, a new one about every 2 days.

Toby Rowland and Chris Plank bring you inside Sooner Sports. Get the latest scoop and expert opinions on everything Sooners!
Sooner Sports Podcast's own show description from the podcast feed

Do you make Sooner Sports Podcast? Claim or remove this page.

About Sooner Sports Podcast

Sooner Sports Podcast is a daily-cadence show about the Oklahoma Sooners, hosted by Toby Rowland and Chris Plank according to the feed and the show's website at art19.com. The feed lists 1,000 episodes, and recent episodes typically run about 43 minutes. Formats include postgame broadcasts, coach interviews, previews and scene-setters for each game.

The show has an Apple Podcasts rating of 4.6 from 186 ratings, with 155 five-star reviews, and has been listed since 2016. Listener figures are estimates: about 5,000 to 25,000 downloads per episode, with an audience skewing male and centered on Oklahoma sports fans in the United States. No sponsor mentions appear in the feed.

At an estimated $90 to $625 per host-read mid-roll, a sponsorship buys reach among dedicated college football fans. It suits regional sports brands, apparel makers and hospitality companies targeting Oklahoma audiences.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Sooner Sports Podcast can edit or remove this page at any time.

Questions about Sooner Sports Podcast

How much does Sooner Sports Podcast charge for a podcast sponsorship?

Based on estimated downloads of 5,000 to 25,000 per episode, a host-read mid-roll ad is estimated at about $90 to $625 per episode, using an $18 to $25 rate per 1,000 downloads.

What is Sooner Sports Podcast about?

Sooner Sports Podcast covers Oklahoma Sooners football and other OU sports, with game previews, postgame broadcasts and coach interviews. It is hosted by Toby Rowland and Chris Plank and publishes roughly every two days.

How do I contact Sooner Sports Podcast about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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