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スパワークス

@spa_works · JP · JA

Spa Works (@spa_works), a Japanese channel run by two thirtysomething hosts, makes short vertical videos reviewing day-use onsen, sauna and super sento facilities across Japan. It has about 13,000 subscribers and a median of roughly 6,500 views per video, posting about 50 uploads a year. Sponsored integrations are priced at $4 to $8 per 1,000 median views, or about $30 to $50 per video.

Why brands book スパワークス

Japanese sauna and onsen audience with fast-turning short reviews

  • About 6,500 median views per video across roughly 50 uploads a year
  • Recent openings reached 20,000 to 30,000 views, showing strong reach for new facility news
  • Shorts share of 84 percent keeps production light and cheap per placement
Best forsauna and spa launcheslifestyle product trials in Japan
Watch forAudience is Japan-only and median views are modest, so reach is narrow.

Brand fit report

Content

Topics, IAB taxonomy
Travel60%
Lifestyle40%
Formats
vertical shorts, facility walkthrough, area roundup list
Tone
upbeat, informal
Language
Japanese
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds

Audience

Commercial intent35/100
Comments asking for links, prices or where to buy
Sentiment75/100
Estimated from titles, descriptions and engagement
Engagement0.9%
Likes and comments per view on recent videos
Audience asks aboutwhich onsen or sauna facility is worth visitingentry price and facility detailswhich spots are best for solo or group visits
Age
15%18-24
35%25-34
30%35-44
20%45+
Gender
40%women
60%men
Countries
🇯🇵 Japan95%
🇺🇸 United States1%
Other4%
LanguagesJapanese 100%

Commercial

18%of the last 50 videos were sponsored
Ad readseparate sponsor segment
Brands seen
None yet
Categories promoted
sauna and spa facilities, onsen and day-use bath facilities, subscription services, real estate and villa rentals
Affiliate links
No

Several recent shorts carry #pr tags and sponsored facility openings, such as "大阪の都会、ビル4階にマジの薪サウナ「宇宙.サウナ」#shorts" with the #pr hashtag in its description.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicslow

Family friendly
Content is about bathing facilities and saunas with no profanity or mature themes flagged in the recent titles; swimwear filming is noted as permitted by facilities.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube13k6.5k19
X–––
Instagram–––

Benchmark score: 72 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers50 / 50
Activity Uploads in the last 90 days19 / 30
Reach Followers on the main platform3 / 20

Recent videos

Last three uploads, latest 3 days ago.

全国の日帰り温泉・サウナ・スーパー銭湯をVlogでご紹介♨︎ 【SpaWorks 公式HP】 https://spaworks.jp/ 〜Wi-Fi速度・充電の場所までわかる!! スパサウナ検索サイト〜 【Instagram公式】 https://www.instagram.com/spa_works.co/ 〜YouTubeよりも早い!! 旬なスパ速報を画像で紹介〜 【Twitter公式】 https://twitter.com/spa_works_co 〜スパのリアルな感想をテキストで速報〜 【profile】 ♨︎ 湯るりーまん 30代 元サラリーマン  “好きなところで、好きな時間に、好きな仕事で生きていく。”  を目標に、セミリタイアを目指し、  平日は脱サラ男。  休日はもっぱらスーパー銭湯、サウナでテレワークに  没頭する。  ♨︎ 湯りーらんす 30代 フリーランスエンジニア  受託開発を卒業し、自社サービスで生きていくのが目標。  仕事⇢温泉・サウナ⇢仕事⇢温泉・サウナ‥  のゴールデンサイクルにハマり、土日のどちらかは  家族サービスそっちのけでスパ銭テレワークに没頭中。
スパワークス's own profile description on YouTube

Are you スパワークス? Claim or remove this profile.

About スパワークス

Spa Works is a Japanese YouTube channel run by two hosts, a former salaried worker and a freelance engineer, who post Vlog-style reviews of day-use onsen, sauna and super sento facilities. Most of the channel's output is vertical shorts under a minute, with about 50 uploads over the last year. The site spaworks.jp, which describes itself as a spa and sauna media outlet, also lists new facility openings and detailed reviews, according to its website.

The audience is likely Japanese adults interested in bathing culture, travel and wellness, and the channel's estimated viewers skew toward thirtysomethings. Median views sit around 6,500 per video, with a 90th percentile near 15,000. Sponsored placements are typically priced at $4 to $8 per 1,000 median views, or roughly $30 to $50 per video, which is well below the $10 to $30 CPM typical for paid ads.

This channel suits brands selling sauna equipment, wellness products, or travel services aimed at Japanese consumers.

Written from スパワークス's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. スパワークス can edit or remove this page at any time.

Questions about スパワークス

How much does スパワークス charge for a sponsored video?

Sponsored integrations are estimated at $4 to $8 per 1,000 median views because most uploads are Shorts, which works out to roughly $30 to $50 per video based on a median of about 6,500 views. Final rates are set by the creator and may vary.

What does スパワークス post about on YouTube?

The channel posts short vertical videos reviewing Japanese day-use onsen, sauna facilities and super sento. Many shorts cover new openings, regional roundups, and first-person visits, with some tagged #pr for sponsored facility coverage.

How do I contact スパワークス for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly, so check the profile to see whether this channel is available.

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