Darren Liu (@sphard), a China-born creator based in the Philippines and documenting life abroad, runs a YouTube channel with about 5,800 subscribers and a median of 75 views per video. He posts irregularly, roughly three uploads in the past year, and rates are not established at this size. Sponsored work is not evident in the recent catalog.
Chinese-speaking expat audience reached through personal Philippines vlogs
- Channel has about 5,840 subscribers and 528,376 lifetime views across 154 videos
- Audience is an estimated 78 percent Chinese-language viewers, mostly based in China
- Sponsorship rate is not established; at median views of 75 a sponsored integration would sit near the $150 to $250 floor
Brand fit report
Content
- Formats
- vlog, walking tour, street interview
- Tone
- casual, personal
- Language
- Chinese
- On camera
- Yes, talking head
- Production
- Phone, natural light
- Typical length
- 3 to 10 minutes, with some longer vlogs over 15 minutes
Audience
Commercial
- Brands seen
- None yet
- Categories promoted
- None yet
- Affiliate links
- No
No sponsorship disclosures found in the last 50 videos
Suitability GARM Brand Safety Floor + Suitability
Family friendly
Recent titles and descriptions cover travel, food, language study and everyday life with no flagged themes.
We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.
Platforms
| Platform | Followers | Median views | Uploads, 90d |
|---|---|---|---|
| YouTube | 5.8k | 75 | 0 |
Benchmark score: 3 / 100
Public rule, same for everyone. How it works.
Recent videos
▶The Baguio Architecture Illusion: 4th Floor = Ground Floor?! · 1.1k views
▶A Chinese Guy's Unforgettable Night in Manila 🇵🇭 · 517 views
▶Chinese Guy Tries Good Taste Restaurant in Baguio for Christ · 471 viewsLast three uploads, latest 123 days ago.
Hi~! I am Darren from China, and I'm documenting my journey living abroad. The slogan of my channel is 'Study hard, Play hard'. Instagram: darren_liuwei Email: darrenliuwei@gmail.com Telegram group chat: https://t.me/sphard
About SPhard
Darren Liu, known on YouTube as SPhard (@sphard), is a creator from China who documents his life in the Philippines in Chinese, with some English content. The channel covers Baguio and Clark travel, local restaurants, Philippine money and daily customs, and his experiences studying English at language schools. Uploads are irregular, with about three videos in the past year, and the typical video is between three and ten minutes long.
The channel has roughly 5,840 subscribers, and the audience appears to be mostly Chinese-speaking viewers, likely based in China, with a smaller group interested in studying English in the Philippines. These audience figures are estimates from language and topic data, not confirmed analytics. Sponsored work is not visible in the recent catalog, and his website pages were not available to confirm other brand work.
At a median of 75 views per video, a sponsored integration would be priced near the $150 to $250 minimum floor. Starbooked's rule for long-form channels is $20 to $35 per 1,000 median views, a CPM of $20 to $35, compared with $10 to $30 for paid ads. Brands seeking niche access to Chinese-speaking expats in Southeast Asia may find him a fit, though reach per video is modest.
Written from SPhard's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. SPhard can edit or remove this page at any time.
Questions about SPhard
How much does Darren Liu charge for a sponsored video?
Based on a median of 75 views, a sponsored video would typically start around $150 to $250 per video. Exact rates are not published, and the figure is a Starbooked estimate from public channel metrics rather than a quoted price.
What does Darren Liu post about on YouTube?
Darren Liu, known as SPhard, posts vlogs in Chinese about life in the Philippines, including Baguio and Clark travel, local food, Philippine money, and his experiences studying English. Some videos are in English, and uploads are irregular.
How do I contact Darren Liu for a brand deal?
Contact details for this creator, including email and social links from the channel, unlock on Starbooked for $0.80. Boosted creators can be booked directly through Starbooked.
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