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Spirits: Mythology, Legends, & Folklore

Podcast · spiritspodcast.com · EN

Spirits: Mythology, Legends, & Folklore, published by Multitude, retells myths, legends and folklore from around the world in a comedic, drink-accompanied format. It has 530 episodes since February 2016, released weekly on Wednesdays, with a median length of about 53 minutes. Estimated downloads per episode are 5,000 to 25,000 (estimated), with a rate of roughly $90 to $625 per host-read mid-roll ad.

Why brands sponsor Spirits: Mythology, Legends, & Folklore

Weekly myth and folklore comedy with a loyal Apple Podcasts rating base

  • Over 1,700 Apple Podcasts ratings with a 4.8 average across 530 episodes since 2016.
  • Consistent weekly Wednesday releases with episodes of roughly 50 minutes.
  • Mythology, folklore and history listeners who favour comedic, conversational takes.
Best forbooks and publishingdrinks and spirits brandsstreaming and entertainment releases
Watch forThe feed is explicit and drink-themed, so pair it with brands that suit adult audiences.

Brand fit report

Content

Topics, IAB taxonomy
Arts & Entertainment30%
Society25%
Religion & Spirituality20%
Books & Literature15%
History10%
Formats
narrative, co-hosted banter, interview
Tone
playful, irreverent
Language
English
Production
Clean, edited audio
Typical length
45 to 60 minutes

Audience

Commercial intent15/100
Comments asking for links, prices or where to buy
Sentiment85/100
Estimated from titles, descriptions and engagement
Est. downloads per episode5k–25k
Estimated, confidence 60%: Apple Podcasts shows 1,724 ratings (band 1,000 to 5,000 ratings), 530 episodes, weekly cadence, Podcast Index popularity 9, art19 hosting and an Apple rating of 4.8.
Audience asks aboutWhich myth or legend is covered in the next episode?Who are the guests and what are their books about?How do the stories connect to the show's Urban Legends spin-off?
Age
25%18-24
35%25-34
25%35-44
15%45+
Gender
55%women
45%men
Countries
🇺🇸 United States60%
🇬🇧 United Kingdom10%
🇨🇦 Canada8%
🇦🇺 Australia5%
LanguagesEnglish 100%

Commercial

0%of the last 20 episodes had a sponsor
None seenno sponsor mentions in the last 20 episodes
Brands seen
None yet
Categories promoted
None yet
Affiliate links
No

No sponsor mentions found in the feed; the feed lists no funding links.

Suitability GARM Brand Safety Floor + Suitability

Profanitymedium
Adultlow
Drugsmedium
Violencemedium
Politicslow

The feed carries the explicit flag and the description references drinking ('A boozy dive'), and the title 'Drunk Girl's Field Guide to Surviving Mythology' points to adult humour.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Where to listen

Benchmark score: 100 / 100

Public rule, same for everyone. How it works.

Consistency Latest episode within the usual cadence50 / 50
Activity Episodes in the last 90 days, weekly is full marks30 / 30
Reach Estimated downloads per episode, 20k is full marks15 / 20

Recent episodes

Last six episodes from the show's feed, latest 5 days ago, a new one about every 7 days.

A boozy dive into mythology, legends, and folklore. Every week we pour a drink and dive into a new story from around the world. Hear fresh takes on classic myths and learn new stories, served over ice, every Wednesday!
Spirits: Mythology, Legends, & Folklore's own show description from the podcast feed

Do you make Spirits: Mythology, Legends, & Folklore? Claim or remove this page.

About Spirits: Mythology, Legends, & Folklore

Spirits: Mythology, Legends, & Folklore is a comedy podcast from Multitude that retells myths, legends and folklore from around the world, paired with a drink. The show has published 530 episodes since February 2016 and releases a new one every Wednesday, usually about 53 minutes long. Guests have included authors and scholars, and a spin-off series, Your Urban Legends, sits alongside it. The show's website and feed present it as a boozy, conversational take on classic stories.

Apple Podcasts lists the show with 1,724 ratings and a 4.8 average. Listener figures are not published, so the estimate of 5,000 to 25,000 downloads per episode is an inference from the ratings count, the episode history and the show's popularity bucket. The audience is likely adults interested in mythology, history and comedy, mostly in the United States and the UK. Sponsor mentions were not found in the feed.

At an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll would run roughly $90 to $625 per episode. That suits book publishers, streaming releases and drinks or spirits brands that match the show's tone and explicit rating.

Written from the show's public RSS feed, its Podcast Index listing and episode titles. Numbers updated 2026-10-19. Spirits: Mythology, Legends, & Folklore can edit or remove this page at any time.

Questions about Spirits: Mythology, Legends, & Folklore

How much does Spirits: Mythology, Legends, & Folklore charge for a podcast sponsorship?

Based on an estimated 5,000 to 25,000 downloads per episode, a host-read mid-roll ad is estimated at about $90 to $625 per episode. Rates are estimates derived from listener signals, not published figures.

What is Spirits: Mythology, Legends, & Folklore about?

It is a weekly comedy podcast from Multitude that retells myths, legends and folklore from around the world, often with a drink in hand. It has 530 episodes since 2016 and sometimes features authors and scholars.

How do I contact Spirits: Mythology, Legends, & Folklore about sponsoring an episode?

The show's contact email unlocks on Starbooked for $0.80. Boosted shows can also be booked through Starbooked.

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Podcast and other creators in mythology, ranked by score.

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mythologypersonal growth50k–$360–2000100
fiction loremythology15k–$90–62095
sleep storieshistory15k–$90–62087
history educationmythology35k–$360–125086
ancient historyhistory podcast15k–$90–62085
historytrue crime15k–$90–62078