Starbooked

Sprott Money (@sprottmoneyltd) is a Canadian precious metals dealer channel with about 56,000 subscribers and a median of roughly 1,300 views per video. It posts around 50 uploads a year, mostly short clips on gold, silver and bullion coins, plus longer interviews with market analysts. Sponsored integrations are priced at $150 to $250 per Short, and $20 to $35 CPM applies to long-form videos.

Why brands book Sprott

Reach 56,000 precious metals investors with a dealer-led audience

  • Median 1,344 views per video across 766 uploads and 9 million total views
  • Recent interviews reach 30,000 to 120,000 views, showing strong pull for long-form market talk
  • Engagement rate of about 2.1 percent, with like rate near 1.8 percent
Best forfinancial services awarenessbullion and coin product launchesprecious metals IRA lead generation
Watch forChannel is run by a precious metals dealer, so brand fit depends on the audience accepting finance and dealer-led content.

Brand fit report

Content

Topics, IAB taxonomy
Business and Finance70%
Hobbies and Interests20%
Society10%
Formats
YouTube Shorts product and market clips, long-form analyst interviews, coin unboxings and product showcases
Tone
informative, urgent
Language
English
On camera
Yes, talking head
Production
Clean, lightly edited
Typical length
under 60 seconds for Shorts, 20 to 40 minutes for interviews

Audience

Commercial intent45/100
Comments asking for links, prices or where to buy
Sentiment65/100
Positive share of 30 comments
Engagement2.1%
Likes and comments per view on recent videos
Audience asks aboutwhether gold and silver are a good buy right nowhow to buy bullion coins safelyhow to hold precious metals in a retirement account
Age
5%18-24
20%25-34
25%35-44
50%45+
Gender
25%women
75%men
Countries
🇨🇦 Canada45%
🇺🇸 United States45%
Other10%
LanguagesEnglish 100%

Commercial

0%of the last 50 videos were sponsored
None seenno sponsored videos in the last 50
Brands seen
Sprott MoneyRoyal Canadian MintPerth MintGermania MintScottsdale Mint
Categories promoted
precious metals, bullion coins, bullion bars, precious metals IRA
Affiliate links
No

No sponsorship disclosures found in the last 50 videos; the channel promotes its own dealer business and mint products featured in its coverage, such as the 'Cast vs. Minted Silver Bars: What's the Difference?' video.

Suitability GARM Brand Safety Floor + Suitability

Profanitylow
Adultlow
Drugslow
Violencelow
Politicsmedium

Family friendly
Economic commentary on U.S. debt and central-bank policy, such as 'U.S. Debt Crisis: Investors Are Finally Paying Attention', is a politically adjacent topic but carries no profanity or graphic content.

We classify content, never people. No age, gender, ethnicity, religion or political views are inferred about the creator. Audience figures are estimates unless marked verified. Creators can correct anything on their profile.

Platforms

PlatformFollowersMedian viewsUploads, 90d
YouTube56k1.3k50

Benchmark score: 44 / 100

Public rule, same for everyone. How it works.

Engagement Median views relative to followers3 / 50
Activity Uploads in the last 90 days30 / 30
Reach Followers on the main platform11 / 20

Recent videos

Last three uploads, latest 1 days ago.

Sprott Money Ltd. is a leading precious metals dealer selling gold coins, silver coins, platinum coins, and bullion bars online and over the phone. Buy Gold and Silver - https://www.sprottmoney.com Contact us submissions@sprottmoney.com or 1 (888) 861-0775 Sprott Money Ltd. Disclaimer Sprott Money Ltd., its owners and operators, content creators, presenters, and interviewees, offers no financial or investment advice. The content in this material is for information purposes only and is not an offer or solicitation for the sale of any financial product or service. Investors should seek finan
Sprott Money's own profile description on YouTube

Are you Sprott Money? Claim or remove this profile.

About Sprott Money

Sprott Money is a Canadian YouTube channel run by the precious metals dealer Sprott Money Ltd., which sells gold coins, silver coins, platinum coins and bullion bars online and by phone. According to its website, the company is a leading bullion dealer, and the channel features its own team along with market analysts, mint representatives and financial commentators. Most uploads are short clips about gold and silver markets, new mint releases and coin details, with interviews in longer formats.

The channel has about 56,000 subscribers and roughly 9 million lifetime views, with a median of about 1,300 views per video. Viewers are likely precious metals investors and collectors, skewing older and male, and most are estimated to be in Canada and the United States. The audience appears to be looking for market context and product education before buying bullion.

Brands seeking a finance-adjacent audience can book Sprott Money at roughly $150 to $250 per Short, based on median views, and CPM of about $20 to $35 for long-form videos, compared with typical paid-ad CPM of $10 to $30. It suits precious metals retailers, financial services and collectible product launches.

Written from Sprott Money's public YouTube profile, platform data and web mentions. Numbers updated 2026-10-19. Sprott Money can edit or remove this page at any time.

Questions about Sprott

How much does Sprott Money charge for a sponsored video?

Based on its median of about 1,344 views per video, a sponsored Short is estimated at $150 to $250. Long-form integrations run $20 to $35 per 1,000 median views. These are estimates from public metrics, not a published rate card.

What does Sprott Money post about on YouTube?

The channel posts short clips and longer interviews about gold, silver and platinum markets, central-bank policy and inflation. It also showcases new mint releases and bullion coins from the Royal Canadian Mint, Perth Mint and Germania Mint.

How do I contact Sprott Money for a brand deal?

Contact details unlock on Starbooked for $0.80. Boosted creators can be booked through Starbooked directly. The channel's public description lists a submissions email for business inquiries.

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